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“Business has incredible potential outside of building great jobs and creating economic stability for people. It has this ability to really transform our lives and be an incredible engine for good.”

– Megan McCamey, Founding Director of goBeyondProfit

 

Nearly every episode of Supply Chain Now ends with Scott Luton sharing the same sign off, “Do good. Give forward. Be the change that’s needed.” Few guests have lived out that idea better than Megan McCamey, Founding Director of goBeyondProfit, a network of more than 900+ Georgia CEOs. This is the latest in a string of philanthropic and community impact-driven efforts to which Megan has dedicated her time and talent.

Companies of all shapes and sizes have the ability to contribute to their local communities. By helping them learn from each other and build collective momentum, Megan has helped many executives get started on their own ‘do good’ journeys.

In this episode, Megan speaks with Kristi Porter, Enrique Alvarez, and Scott Luton about:

· When executive teams work with authenticity and generosity, they can achieve business value and community impact at the same time.

· The annual benchmarking activity that goBeyondProfit runs and what it has revealed about corporate generosity in the Atlanta area

· How important it is to have a formal communications strategy around community impact initiatives, both inside and outside of the company

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The Buzz for May 10th: The Marketing Edition

Check out a special marketing edition of The Buzz, featuring hosts Mary Kate Love, Amanda Luton, and Katherine Hintz of the Supply Chain Now team! Tune in and learn more about the impact of marketing in the supply chain industry. Listen in as Mary Kate, Amanda, and Katherine discuss various topics including the challenges faced by Starbucks, the surge in sports sponsorship revenue in 2023, and the dark side of fast fashion. They also shared their favorite newsletters, podcasts, and documentaries that provide insights into AI, marketing, and ethical consumption.

Supply Chain Now – Episode-584

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