Alex Smith

In a world of constant digital noise, marketing leaders need more than impressions—they need attention, trust, and measurable results. Supply chain podcasts have emerged as one of the most effective ways to achieve that, offering a platform to extend your reach to hard-to-access decision-makers, build authentic thought leadership, drive demand and generate qualified leads, and strengthen both brand recognition and visibility. Inside This White Paper, You’ll Learn: Why 80% of podcast listeners take action after hearing an ad—and how to leverage that to drive pipeline. How to usestorytelling to humanize your brandand create lasting audience loyalty. Proven ways podcasts canelevate brand awareness, support sales enablement, and accelerate deal cycles. Four key stepsto producing standout podcasts that deliver measurable ROI. Real-world success storiesfrom leading brands like Mattel, Colgate-Palmolive, Georgia-Pacific, and more. DOWNLOAD NOW

Listen Up! This week was full of thought leadership, industry news, and strategic insights, so make sure to catch all things Supply Chain Now right here!   On Monday, Charles Walker and Enrique Alvarez joined Scott and Greg to talk about Leadership Lessons Learned. Listen up if you’re ready to feel inspired!     On Tuesday, Mike Griswold, VP of Research at Gartner, joined our hosts Scott Luton and Greg White to discuss the top stories, news, and trends in supply chain today.     On Wednesday, Azaleah Davis joined us on the podcast to talk about how she found her way into engineering and biomechanics, the evolutionary journey aspriing leaders have to be willing to take to be their best self, and more!   If you missed Monday’s The Buzz livestream, then check out Thursdays podcast episode of the replay featuring the Lora Cecera, Founder of Supply Chain Insights, as she joins our hosts Scott and Greg to dive into the top news in supplu chain this week plus share her own incredible story and inspirational perspective.   And on Friday, we finished off with a Dial P for Procurement livestream. Tune in as hosts Kelly Barner and Scott…