Altif Brown

Special Guest Blog Post written by Karin Bursa, Founder and CEO of NIRAKIO and Supply Chain Now Host   Artificial intelligence is no longer a “what if” in supply chain — it is here. In fact, Gartner predicts that 50% of cross-functional supply chain management solutions will use intelligent agents to autonomously execute decisions in the ecosystem by 2030. But how do leaders move from hype to real impact? During our recent Supply Chain Now Power Panel, I asked five senior executives to share where they see AI making the biggest impact. Their answers revealed not just excitement, but a roadmap for how supply chains can evolve. Here is how they responded, in their own words. Q: Where do you see AI making the greatest impact in your supply chain? Eliza Simeonova – VP Global Supply, Mars Pet Nutrition “AI forces operational discipline. Clean data is no longer optional. The system itself demands it. I also see AI shaping supply chain synchronization — aligning suppliers, factories, warehouses, and customers in new ways.” Whitney Shlesinger – VP Global Planning & Logistics, McCormick “For me, it’s about people. Employees want to move beyond non-value-added work. AI allows us to free them up…

At the Gartner Supply Chain Planning Summit in Denver, Scott Luton caught up with Rob Haddock, a seasoned supply chain practitioner and advisor with Demand Chain AI, to discuss the persistent planning challenges organizations face—and why maturity, discipline, and optimization still matter more than buzzwords. Demand Chain AI blends consulting services with advanced supply chain technologies, focusing on optimization across trade promotion management, demand sensing, supply planning, and detailed production scheduling. Haddock’s role centers on helping organizations strengthen business processes—particularly sales and operations planning (S&OP), performance reporting, and the practical application of technology to improve execution on both the demand and supply sides.   A Practitioner’s Perspective on Planning Gaps Haddock’s perspective is shaped by decades spent inside large, sophisticated supply chain organizations. Early in his career, he worked within an iconic, global beverage company where advanced planning environments were already in place—though, in hindsight, he admits those tools were sometimes underutilized. Today, Haddock spends much of his time working with small and mid-sized organizations that haven’t been as fortunate. In many of these environments, planning maturity is still low, foundational practices are missing, and—unsurprisingly—Excel remains the primary planning tool. “Basic business practices that have been around since the 1990s…