Andrea Rivas Herrera

At the 2025 Gartner Supply Chain Planning Summit in Denver, Scott Luton met with John Lash, who leads strategy and vision at e2open, a WiseTech Global Group company. E2open is a global platform powering the entire lifecycle of making, moving, and selling goods, with capabilities spanning planning, logistics, global trade, supply management, and procurement. The platform is designed not just for enterprise visibility but for true end-to-end coordination across extended supply chain ecosystems. Lash emphasized that disruptions rarely originate within a company’s four walls. “Your sub-tiers are where most of the risk lives,” he explained. “That’s where your day-to-day operations—and your long-term strategy—are truly shaped.” It’s a lesson sharply reinforced during the pandemic, which reminded leaders worldwide that no one does supply chain alone.   Old Challenges Intensified by New Realities When Luton asked about the biggest challenges facing planning teams today, Lash pointed immediately to constraints—supply constraints, manufacturing constraints, and now, the added layer of global trade volatility. Trade policies that once shifted every few years now change weekly, daily, or even hourly. Lash offered a striking example: Brazilian coffee duties jumped from 10% to 50% this summer—before returning to 0%. “How do you plan through that?” he asked.…

Most organizations talk about visibility—but few truly achieve it. Are you one of them? In today’s fast-paced, disruption-prone environment, having real-time visibility across your supply chain isn’t a luxury—it’s a necessity. Yet, fewer than 10% of companies surveyed can say they have end-to-end insight into their supply chain operations. So what’s standing in the way? And more importantly—how do you overcome it? “Understanding the Foundation of Visibility” is the first whitepaper in a powerful new series by NCS Partners, designed to help supply chain leaders break down silos, align teams, and turn fragmented data into actionable insight. Download this white paper to learn how to: Identify the five most impactful focus areas for building end-to-end visibility Align leadership and secure cross-functional buy-in to drive transformation Build a clear vision and roadmap to avoid common visibility pitfalls Integrate distributed data sources to enable real-time, actionable insight Promote continuous improvement and communication across teams   Whether you’re just beginning your visbility journey or ready to refine your approach, this foundational guide offers expert-backed strategies used by top-performing organizations.   Download the “Understanding the Foundation of Visbility” white paper here to learn more