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May 17, 2021

This Week In Supply Chain Now: May 10th – 14th

Get ready to increase your supply chain IQ! We’re looking back on the latest episodes, interviews, conversations, and livestreams from this week right here. On Monday, we released 2 new episodes! In this episode of Digital Transformers,hosts Kevin L. Jackson and Scott Luton learn about the power of the IBM cloud ecosystem from Brian Fallon, Vice President of Global Sales for the IBM Partner Ecosystem. On This Week in Business History, Kelly Barner dives into the rise of Warren Buffet, the completion of the transcontinental railroad, some interesting business birthdays, & the invention of the tubeless tire. On Tuesday, we released 2 new episodes! On this episode of Supply Chain Now, Gugulethu Hughes, Founder of Clinch, joins our hosts Scott and Greg to share the number one challenge for the startup economy in Africa, why corporate social responsibility programs are falling short in eliminating child labor, & more. On TECHquila Sunrise, host Greg White welcomed stealthy startup co-founder and Venture Partner at Kubera Venture Capital, Sena Zorlu, to look into the minds of investors, revealing what makes them tick and how founders can communicate clearly with them. On Wednesday, we released an episode in our Reverse Logistics Series in collaboration…
Building Brand Leaders
January 20, 2025

Supply Chain Podcasts in 2025: Building Brand Leaders

The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…