Bart Smelley

This week on Supply Chain Now, we released our 500th episode, gained key insight into the latest industry news, & heard from featured guests who shared their journeys into supply chain. Make sure you’re up to date on all the latest episodes, interviews, conversations, and livestreams! On Saturday, Brandon Mason, a lead analyst for Eaton’s Global Market Intelligence group shares with Scott his insights into automotive industry trends, including emerging technologies & economic trends.   On Monday, the Supply Chain Now team got together to celebrate 500 episodes and look back on the journey so far.   On Tuesday’s podcast episode, Scott & Greg welcomed Hank Picken and Jeff Picken, the father-son team leading Beaumont Products. Listen up as they share what its like to be part of a family business as well as key insight into manufacturing.   For Veteran’s Day on Wednesday, we featured the Veteran Voices podcast where Scott welcomed Rear Admiral Casey W. Coane, U.S. Navy (Retired) to talk about his military service and the mission he’s on now.     On Thursday, Karin Bursa & Sofia Rivas Herrera joined Scott & Greg on the Supply Chain Buzz. Listen up as they dive into giving forward…

“The term ‘influencer’ has become quite ubiquitous in the online space, especially in social media marketing. What was previously being done by celebrities is now taken over by regular people with large followings on social media platforms,” said Influencer Marketing Hub. The Denmark-based company says it “specializes in producing how-to guides, courses, and research reports in the social media and influencer marketing industry.” How far we’ve come – to the point where there’s an actual influencer marketing industry. Influencer Marketing Hub did say that industry experts and thought leaders “can also be considered influencers in their respective industries. These key opinion leaders have gained respect because of their qualifications, position, or experience in their topic of expertise.” It added that “the opinions of these influencers hold significant weight regardless of their social media follower count.” Supply Chain Media is Transforming to Fit the Needs of a Changing Industry Thankfully, it is the industry experts and thought leaders who are influencing supply chain media rather than TikTok “stars” and the Kardashians. There is now a wealth of supply chain-focused programming keeping industry professionals abreast of the latest trends and innovations. Three Supply Chain Influencers to Watch Vin Vashista, Sofia Rivas, and…