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June 24, 2021

This Week In Supply Chain Now: June 21st – 25th

It’s a supply chain summer! Check out all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now. On Monday, we released 3 new episodes! On this episode of Supply Chain Now, Ratelinx’s Nate Endicott, Senior Vice President of Global Sales and Alliances, and Andrew Hooser, Vice President of Customer Solutions, discuss their company’s journey with Co-hosts Greg White and Scott Luton. On This Week in Business History, host Scott W. Luton picks up on the story of 3 legendary pioneers: Marie Curie, Alan Turing and Ed Bradley. On Supply Chain Now en Espanol, host Enrique Alvarez welcomes special guest Demos Perez to the podcast to get an update on supply chain and logistics in Panama and the rest of Latin America. On Tuesday, Mike Griswold, Vice President of Research at Gartner, joined our hosts Scott Luton and Greg White on the Supply Chain Now podcast to talk about the latest in retail supply chains from an analyst’s perspective. On Wednesday, Gifts for Good’s Chief Impact Officer Jenise Steverding joined our Logistics with Purpose podcast to share how she melded a knack for logistics with a propensity for giving back with hosts Enrique Alvarez and…
Building Brand Leaders
January 20, 2025

Supply Chain Podcasts in 2025: Building Brand Leaders

The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…