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Building Brand Leaders
January 20, 2025
Supply Chain Podcasts in 2025: Building Brand Leaders
The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…
July 24, 2020
This Week on Supply Chain Now- July 20th-24th
What a week! Five episodes, four livestreams, and so much to listen to and watch! Did you catch all the episodes? If not, listen here! On Monday, we featured another great episode in This Week in Business History, where Scott looks back at some of the biggest historical events in business history for the week ahead. This week, he spoke about the business legacy of the Apollo missions. Supply Chain Now · “This Week in Business History for July 20th: The Legacy of the Apollo Program” Then on Tuesday, Chris Barnes proved that Supply Chain is in fact anything but boring with a cross-over episode of Supply Chain is Boring with Data & WMS Pioneer, special guest John Hill. Supply Chain Now · “Data Collection is Boring: Data and WMS Pioneer John Hill on Supply Chain is Boring” On Wednesday we published the Supply Chain Buzz, where Greg and Scott discussed the top supply chain news of the week, and were joined by special guest David Shillingford, Chairman of Resilience360. Supply Chain Now · “The Supply Chain Buzz for July 20th Featuring David Shillingford with Resilience360” On Thursday, we shared another great…