Christine Barnhart

In a world of constant digital noise, marketing leaders need more than impressions—they need attention, trust, and measurable results. Supply chain podcasts have emerged as one of the most effective ways to achieve that, offering a platform to extend your reach to hard-to-access decision-makers, build authentic thought leadership, drive demand and generate qualified leads, and strengthen both brand recognition and visibility. Inside This White Paper, You’ll Learn: Why 80% of podcast listeners take action after hearing an ad—and how to leverage that to drive pipeline. How to usestorytelling to humanize your brandand create lasting audience loyalty. Proven ways podcasts canelevate brand awareness, support sales enablement, and accelerate deal cycles. Four key stepsto producing standout podcasts that deliver measurable ROI. Real-world success storiesfrom leading brands like Mattel, Colgate-Palmolive, Georgia-Pacific, and more. DOWNLOAD NOW

It’s an exciting, transformative period for the global supply chain. After several years of disruptions from the pandemic, high-stakes labor challenges, and unstable global trade, supply chain innovators are looking to future-focused solutions that can help logistics professionals not just survive, but thrive in this complex environment. In this article, we explore nine FreightTech solutions (in no particular order) that are making a significant impact in 2024. 1. Axle: Streamlining Back-Office Operations with AI Axle Technologies is modernizing the logistics industry by leveraging artificial intelligence to streamline time-consuming back-office operations. Their universal data platform simplifies access to logistics data, enabling companies to optimize deliveries, reduce fuel costs, and enhance the sustainability and profitability of trucking. Axle embraces diversity, collaboration, and the 80-20 rule, understanding that customer feedback is essential for innovation. By wrangling diverse data sources into a universal schema, Axle is building the transportation infrastructure of tomorrow, making the industry more efficient and resilient. 2. EAIGLE: Enhancing Visibility with AI EAIGLE uses AI to provide unprecedented visibility into operations at gates and yards. Their end-to-end AI platform works with existing or third-party hardware, including optical and infrared cameras and radar sensors. This hardware-agnostic approach ensures superior accuracy, eliminating false…