Christopher Hussaini

At Manifest 2026, Scott Luton shared a cup of coffee with Max Garland, Senior Reporter at Supply Chain Dive, an Informa TechTarget publication, for a boots-on-the-ground perspective from one of the industry’s most plugged-in observers. Garland covers freight, logistics, retail fulfillment, and parcel delivery: the parts of the supply chain where strategy meets reality. And after a bruising 2025, he sees an industry that’s not just reacting anymore. It’s recalibrating.   From Plan B to Plan D If 2025 had a theme, Garland says it was contingency planning. “Last year was when a lot of companies were putting together those Plan B’s, Plan C’s, and Plan D’s,” he explained, pointing to tariff upheaval and shifting trade policy that forced leaders into constant reaction mode. Companies prioritized flexibility: diversifying sourcing, adjusting procurement strategies, and preparing for fires wherever they might spark. In 2026, that flexibility remains. But the tone has shifted. Now companies are “firming up their plans, fine-tuning, making sure those back-up plans are cost-effective as well.” It’s no longer just about avoiding disruption; it’s about operating efficiently within it. In other words, supply chain leaders aren’t just jumping over candlesticks anymore (like Jack from the old nursery rhyme). They’re…

Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now. We started our week off with a Dial P for Procurement episode hosted by Kelly and Scott. They welcomed Member Services Manager at Una, Crystal Villareal and Philip Ideson, Founder and Managing Director, Art of Procurement. During the show, they discussed how to convert your vision for customer experiences into a set of tasks and priorities that guide your daily work and more. On This Week in Business History, Kelly has a very exciting lineup of stories! The topics in this episode ranged from the founder of the first African-American magazine to the introduction of the ATM. On Tuesday, Scott had the great opportunity of interviewing Dan Gingiss, Chief Experience Officer at The Experience Maker, LLC. In this episode, Scott talks with Dan about the secrets behind crafting remarkable customer interactions. On Wednesday, we published another episode of Logistics With Purpose with hosts Enrique Alverez, Matilda Ahrin, and Books for Africa’s Pat Plonski. The special guest for this episode was Madame Ambassador Hilda Suka Mafudze with the African Union. As you listen to this episode, look forward to learning…