Clara Hustad

First, it was print, then radio and television, but with the advent of the internet, the effect of mass media multiplied a hundredfold. Today, information reaches the ends of the globe instantly, and some of the main drivers of that are video and podcasts, albeit aided by different social media platforms. Both are powerful mediums for communicating trends and news in any industry. Supply chain podcasts play a crucial role in disseminating information, serving as a powerful tool for enlightening the public. Delivering Authentic Expertise in a Cluttered Digital Landscape Industry professionals and even the general public seem to have an insatiable appetite for news, trends, and analysis of events impacting the supply chain, businesses, and the economy at large. Podcasts and videos offer people deep insights into the minds of industry experts and decision-makers on such topics as manufacturing, sourcing, supplier management, warehousing, logistics sustainability, and inventory management. Despite its many great qualities, social media can get noisy. For instance, on LinkedIn, many claim to be experts, sharing verified and unverified information about the supply chain industry. Finding the right source can be confusing, especially with the prevalence of irresponsibly published content and clickbait journalism. For stakeholders in the…

Another BIG week at Supply Chain Now! If you missed an episode, get a quick summary and listen here! We published a great Logistics with Purpose episode on Saturday the 8th, featuring Shane Buerster with Z Beans Coffee. Supply Chain Now · “Logistics with Purpose: Shane Buerster with Z Beans Coffee”       On Monday, Scott and Greg spoke with Keith Saunders, Vice President of Direct Materials and Sourced Finished Goods at Zep Inc.   Supply Chain Now · “Supply Chain Front & Center: Keith Saunders with Zep Inc.”     Stephanie Thum talked about relentlessly focusing on the customer on the podcast on Tuesday with Scott and Greg.   Supply Chain Now · “Relentlessly Focused on the Customer: Stephanie Thum with Practical CX”     On Wednesday, we published this week’s Supply Chain Buzz, which featured an excellent interview with Andrew Kelley, the CCO of Boxlock.   Supply Chain Now · “The Supply Chain Buzz for August 10th with Featured Guest Andrew Kelley from BoxLock”   On Thursday, we shared another great episode in the TECHquila Sunrise series with Greg White, where Greg shares the latest investments, acquisitions, innovations, and glorious implosions in Supply Chain Tech every week.…