Dan Reeve

At the Gartner Supply Chain Planning Summit in Denver, Scott Luton caught up with Rob Haddock, a seasoned supply chain practitioner and advisor with Demand Chain AI, to discuss the persistent planning challenges organizations face—and why maturity, discipline, and optimization still matter more than buzzwords. Demand Chain AI blends consulting services with advanced supply chain technologies, focusing on optimization across trade promotion management, demand sensing, supply planning, and detailed production scheduling. Haddock’s role centers on helping organizations strengthen business processes—particularly sales and operations planning (S&OP), performance reporting, and the practical application of technology to improve execution on both the demand and supply sides.   A Practitioner’s Perspective on Planning Gaps Haddock’s perspective is shaped by decades spent inside large, sophisticated supply chain organizations. Early in his career, he worked within an iconic, global beverage company where advanced planning environments were already in place—though, in hindsight, he admits those tools were sometimes underutilized. Today, Haddock spends much of his time working with small and mid-sized organizations that haven’t been as fortunate. In many of these environments, planning maturity is still low, foundational practices are missing, and—unsurprisingly—Excel remains the primary planning tool. “Basic business practices that have been around since the 1990s…

As logistics leaders look to future-proof their operations, they face a complex landscape filled with critical decisions ranging from navigating supply chain volatility and shifting customer expectations to evaluating fast-changing automation technologies. Successfully planning, designing and implementing large-scale automation solutions requires specialized expertise that many organizations don’t have in-house. This white paper from Bastian Solutions is designed to help you understand how the right consulting partner can make a meaningful difference in the success of your automation initiatives. It outlines the strategic role integration consultants play in optimizing distribution operations and provides practical guidance on how to assess their capabilities—so you can confidently choose a partner that aligns with your goals and complexity.   Why download this guide? Find the right partner – Learn how to evaluate and choose a consulting partner that fits your goals and complexity. Go beyond the tech – Understand why process-focused strategies, not just automation, drive real results. Know what OEMs and traditional consultants miss – See the value of objective, end-to-end expertise that prioritizes your full operation. Leverage data & design – Explore how advanced analytics and simulation tools lead to smarter decisions. Follow a proven roadmap – Use a four-phase framework to confidently…