Daniel Shemtob

Special Guest Blog Post written by Jeff Echel and Steve Lykken with e2open   Supply chain planners in high-tech don’t just manage shipments; they’re crisis managers, data detectives, and sometimes, referees in a high-stakes game of inventory tug-of-war. Why do these planners find themselves huddled in “war rooms,” surrounded by spreadsheets and urgent emails? It starts with relentless pressure: customers expect rapid, reliable service, but the reality is a maze of long lead times, outsourced manufacturing, and unpredictable global logistics. Securing critical components can take months, and a single misstep, like overstocking or missing a shipment, can ripple through the business, impacting revenue and margins. The chaos: War rooms and spreadsheet battles Add to that, the complexity of forecasting demand. Planners reconcile noisy, inconsistent data from retailers and distributors, often with little visibility, into . Forecasts are built, torn down, and rebuilt, sometimes manually, as teams try to align bottom-up channel data with top-down financial targets. Meanwhile, supply plans are constantly threatened by shortages, excess inventory, and last-minute changes. When demand surges or supply is disrupted, channels compete for limited stock, sometimes “stealing” from each other, and sometimes winning simply by being the loudest voice in the room. All of…

It has been another busy week for Supply Chain Now! Did you catch all the episodes? If not, no worries! Check them all out here:   We started out the week with a new episode in our Logistics with a Purpose series sponsored by our good friends at Vector Global Logistics. Listen as Scott, Greg, and Enrique have a great conversation with Mickey Horner with Rise Against Hunger.     On Tuesday, Scott and Greg were joined by AIAG’s CR Summit speaker Joerg Walden, CEO of iPoint.     Then we published the new and improved Supply Chain Buzz, with Scott and Greg sharing and discussing the latest news and events in Supply Chain and beyond.     Scott and Greg were joined by Randy Strang with MedShare on Thursday for another episode in the Logistics with a Purpose series, sponsored by Vector Global Logistics.     And to wrap up the week, Scott and fellow host Fred Tolbert with Demand Solutions were proud to host three exceptional Supply Chain students from the University of Georgia’s Terry College of Business.