Daniel Studdard

“The term ‘influencer’ has become quite ubiquitous in the online space, especially in social media marketing. What was previously being done by celebrities is now taken over by regular people with large followings on social media platforms,” said Influencer Marketing Hub. The Denmark-based company says it “specializes in producing how-to guides, courses, and research reports in the social media and influencer marketing industry.” How far we’ve come – to the point where there’s an actual influencer marketing industry. Influencer Marketing Hub did say that industry experts and thought leaders “can also be considered influencers in their respective industries. These key opinion leaders have gained respect because of their qualifications, position, or experience in their topic of expertise.” It added that “the opinions of these influencers hold significant weight regardless of their social media follower count.” Supply Chain Media is Transforming to Fit the Needs of a Changing Industry Thankfully, it is the industry experts and thought leaders who are influencing supply chain media rather than TikTok “stars” and the Kardashians. There is now a wealth of supply chain-focused programming keeping industry professionals abreast of the latest trends and innovations. Three Supply Chain Influencers to Watch Vin Vashista, Sofia Rivas, and…

As the supply chain industry continues to face profound transformation, staying updated on the latest trends, innovations, and best practices in the space is crucial. With over 464 million podcast listeners worldwide, podcasts have become an invaluable resource for professionals seeking insights and inspiration. The wonderful world of the web means you can find a podcast in any niche, but how do you separate the wheat from the chaff when it comes to quality supply chain podcasts? To help you get there, we’ve curated a round-up of the top ten must-listen supply chain podcasts that will keep you informed and entertained. 1. Supply Chain Now Where to Listen: https://supplychainnow.com/program/supply-chain-now/ Hosts: Scott Luton and various industry experts. Best for: The go-to resource for insights into global supply chain performance. Featured in the Apple Podcasts business leadership charts in over 60 countries, Supply Chain Now is a renowned podcast for its extensive coverage of supply chain topics, including insights from industry leaders and experts. Hosted by Scott Luton and his team of industry-veteran co-hosts from brands like Amazon, P&G, and Nordstrom, the podcast delves into everything from logistics and transportation to technology and innovation. With a history of high-quality content and engaging…