Dave Maddox

Special Guest Blog Post written by Matt McKinney, Co-Founder and CEO of Loop   I spend most of my time with supply chain and innovation leaders at major enterprises who are sitting on significant AI budgets but struggling to show measurable business impact in an increasingly complex and volatile supply chain environment.   These conversations have evolved dramatically. A year ago, executives were asking basic questions about AI feasibility. Today, the questions have shifted to strategic implementation at enterprise scale.   Based on hundreds of these discussions, three questions consistently emerge that separate companies making transformational progress from those stuck in pilot purgatory.   How do we move from AI experiments to enterprise-scale impact?   Most organizations have yet to see organization-wide, bottom-line impact from AI use. This is the strategic challenge keeping C-suite leaders awake at night.   The problem isn’t the technology. It’s the application of the technology. Too many enterprises are trying to treat AI like a magic wand they can bolt onto existing systems. But garbage in, garbage out. If your underlying data is fragmented and inconsistent, AI won’t solve your problems; in fact they’ll get worse.   At its core, anything automated is powered by…

As customization and volume surged, FabFitFun partnered with EasyPost Enterprise and MagicLogic to eliminate waste, reduce costs, and scale shipping with confidence. As FabFitFun evolved from curated to fully customizable subscription boxes, shipping complexity—and cost—rose quickly. Larger cartons, mixed ecommerce orders, and reliance on a single carrier network made it difficult to scale efficiently without sacrificing margins or speed. By implementing intelligent cartonization through MagicLogic and multi-carrier rate shopping via EasyPost Enterprise, FabFitFun transformed its fulfillment operation—cutting waste, improving resilience, and unlocking multimillion-dollar savings in record time. What You’ll Learn in This Case Study How FabFitFun eliminated 80% of overboxing through right-sized packaging How multi-carrier rate shopping drove millions in quarterly shipping savings Why cartonization delivered ROI in less than one week How enterprise shippers can reduce costs without slowing down growth This case study shows how enterprise brands can turn shipping from a cost center into a competitive advantage—delivering immediate financial impact, operational efficiency, and long-term scalability. Download the case study to see how FabFitFun did it—and what’s possible for your operation. DOWNLOAD NOW