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Debbie Powell

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planners
November 18, 2025

From War Rooms to Winning Strategies: How High-Tech Brands Tame Supply Chain Chaos

Special Guest Blog Post written by Jeff Echel and Steve Lykken with e2open   Supply chain planners in high-tech don’t just manage shipments; they’re crisis managers, data detectives, and sometimes, referees in a high-stakes game of inventory tug-of-war. Why do these planners find themselves huddled in “war rooms,” surrounded by spreadsheets and urgent emails? It starts with relentless pressure: customers expect rapid, reliable service, but the reality is a maze of long lead times, outsourced manufacturing, and unpredictable global logistics. Securing critical components can take months, and a single misstep, like overstocking or missing a shipment, can ripple through the business, impacting revenue and margins. The chaos: War rooms and spreadsheet battles Add to that, the complexity of forecasting demand. Planners reconcile noisy, inconsistent data from retailers and distributors, often with little visibility, into . Forecasts are built, torn down, and rebuilt, sometimes manually, as teams try to align bottom-up channel data with top-down financial targets. Meanwhile, supply plans are constantly threatened by shortages, excess inventory, and last-minute changes. When demand surges or supply is disrupted, channels compete for limited stock, sometimes “stealing” from each other, and sometimes winning simply by being the loudest voice in the room. All of…
supply chain
May 7, 2025

Something to Talk About: Topics Shaping Supply Chain

Tariffs have the entire world on edge, and the Supply Chain Now hosts are staying abreast of the very latest developments on the tariffs front to share them with listeners. But believe it or not, there’s a lot more going on in the world that affects the supply chain industry than tariffs, and Supply Chain Now is keeping listeners informed about all the topics important to them. Tariffs, Of Course, and Government Regulations The Trump administration has cranked up trade tensions with its 145% tariff on most imports from China and the end of the de minimis exemption that allowed packages worth less than $800 to enter the United States duty-free. The Port of Los Angeles, the United States’ largest maritime gateway, is one of the American powerhouses that has been bracing for the impact. Port Executive Director Gene Seroka said on April 24 that he expected within the next two weeks container ship arrivals would “drop by 35% as essentially all shipments out of China for major retailers and manufacturers have ceased, and cargo coming out of Southeast Asia locations is much softer than normal.” At Supply Chain Now, we’re constantly monitoring what’s happening in LA and Washington —…