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supply chain
November 18, 2025
From War Rooms to Winning Strategies: How High-Tech Brands Tame Supply Chain Chaos
Special Guest Blog Post written by Jeff Echel and Steve Lykken with e2open Supply chain planners in high-tech don’t just manage shipments; they’re crisis managers, data detectives, and sometimes, referees in a high-stakes game of inventory tug-of-war. Why do these planners find themselves huddled in “war rooms,” surrounded by spreadsheets and urgent emails? It starts with relentless pressure: customers expect rapid, reliable service, but the reality is a maze of long lead times, outsourced manufacturing, and unpredictable global logistics. Securing critical components can take months, and a single misstep, like overstocking or missing a shipment, can ripple through the business, impacting revenue and margins. The chaos: War rooms and spreadsheet battles Add to that, the complexity of forecasting demand. Planners reconcile noisy, inconsistent data from retailers and distributors, often with little visibility, into . Forecasts are built, torn down, and rebuilt, sometimes manually, as teams try to align bottom-up channel data with top-down financial targets. Meanwhile, supply plans are constantly threatened by shortages, excess inventory, and last-minute changes. When demand surges or supply is disrupted, channels compete for limited stock, sometimes “stealing” from each other, and sometimes winning simply by being the loudest voice in the room. All of…
August 3, 2021
This Week In Supply Chain Now: July 26th – 30th
Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now. On Monday, we released 2 new episodes! On this episode of Digital Transformers, Kevin L. Jackson discusses how Enterprise Information Management Transforms with Mark Judson. On This Week in Business History, Scott Luton shares about 10 Cities with Business Ties You Didn’t Know! On Tuesday, we released an episode of TEKTOK with host, Karin Bursa. She was accompanied by Scott Luton and supply chain pioneer, Art Mesher. On Tuesday we also released an episode of TECHquila Sunrise with host Greg White and special guest Shannon Vaillancourt, CEO of Ratelinx. On Wednesday we released Supply Chain Today and Tomorrow hosted by Scott Luton and Greg White with special guest Mike Griswold from Gartner. On Thursday, we released a replay of the Supply Chain Buzz. In this episode, hosts Greg White and Scott Luton welcomed Jordon White from Crisp and Jerry Stephens from Outlier to discuss the current state of the food and retail supply chain. We ended the week on Friday with 2 episodes! We released another Dial P for Procurement episode! Hosts Kelly Barner and Scott Luton welcomed special…