Guy Courtin

Today, podcasts rival streaming television programming in terms of the number and variety of offerings. Perhaps that’s because podcasts are the ideal vehicle for businesses to deliver thought leadership and expand brand visibility. Professionally produced and informative supply chain podcasts provide companies and industry experts a way to engage with targeted audiences and build credibility and trust with customers and business stakeholders. Podcasts Represent a Growing Trend in a Dynamic Media Landscape “Podcasting is no longer a niche medium,” according to Statista, which said nearly 70 million people in the United States listened to podcasts in 2023. The audience for podcasts is expected to continue to grow and is forecast to reach 110 million listeners by 2029. And there’s room for more supply chain-focused businesses to invest in supply chain podcasts to share their messaging and build brand authority. Three Reasons Businesses Invest in Supply Chain Podcasts “Podcasts are often viewed as a relatively easy way for anyone to tell a story. But actually getting an audience for that storytelling is more difficult, and podcast producers use several means to grow and connect with their audiences. Most of the top-ranked podcasts studied are available on four major listing sites –…

Special Guest Blog Post written by Memory Mathema   Tackling climate change is one of the defining challenges of our lifetime. Understanding the implications of decarbonization is imperative to eliminating the risks that come with taking a complacent approach. Our responsibility lies in understanding the impact of our operations and acknowledging the escalating urgency to transition to a carbon neutral future and reduce the environmental footprint of all business undertakings. This is not only right for individual organizations but for the good of the whole society. South Africa ranks 14th globally in carbon emissions and stands as Africa’s leading polluter. The nation’s energy intense economy highlights its crucial role in spearheading efforts to reduce the continent’s carbon footprint and achieve net zero goals. Outdated energy generation methods, particularly coal reliance for 80% of energy needs, overshadow the country’s vast potential in hydrogen, solar and wind power. Both public and private sectors are recognizing the need for sustainable alternatives and are transitioning towards greener energy sources, fostering a shift towards sustainable carbon neutral supply chains. Addressing Scope 3 emissions, which constitute a significant portion of global greenhouse gas emissions, is necessary to delivering carbon neutrality across operations. Organizations must entrench an…