Johnathan Foster

At the 2025 Gartner Supply Chain Planning Summit in Denver, Scott Luton met with John Lash, who leads strategy and vision at e2open, a WiseTech Global Group company. E2open is a global platform powering the entire lifecycle of making, moving, and selling goods, with capabilities spanning planning, logistics, global trade, supply management, and procurement. The platform is designed not just for enterprise visibility but for true end-to-end coordination across extended supply chain ecosystems. Lash emphasized that disruptions rarely originate within a company’s four walls. “Your sub-tiers are where most of the risk lives,” he explained. “That’s where your day-to-day operations—and your long-term strategy—are truly shaped.” It’s a lesson sharply reinforced during the pandemic, which reminded leaders worldwide that no one does supply chain alone.   Old Challenges Intensified by New Realities When Luton asked about the biggest challenges facing planning teams today, Lash pointed immediately to constraints—supply constraints, manufacturing constraints, and now, the added layer of global trade volatility. Trade policies that once shifted every few years now change weekly, daily, or even hourly. Lash offered a striking example: Brazilian coffee duties jumped from 10% to 50% this summer—before returning to 0%. “How do you plan through that?” he asked.…

Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now. On Monday’s episode of Supply Chain Now, Scott Luton leads the conversation on reverse logistics and welcomes Tony Sciarrotta with RLA and Rich Bulger with Cisco to the show. On This Week in Business History, Scott tells the rags to riches story of Airbnb and more. On Tuesday we released a classic episode of TEKTOK in which Karin Bursa shares the 3 Things C-Level Execs Need to Know About Sales & Operations Planning and Inventory Optimization. On Tuesday we also released a new episode of TECHquila Sunrise. Greg White welcomed Kubera Venture Capital’s Balaji Gopinath and special guest Robin Gregg, CEO of RoadSync. On Wednesday, Scott had the opportunity to talk with some of the University of Georgia’s up-and-coming Supply Chain Rising stars, Jessie Bailey and Elena Griggs. We also released another episode of the Supply Chain Buzz featuring Mike Griswold, and presented by OMNIA Partners. Scott, Greg, and Mike discussed everything from rising COVID-19 infections impact of the supply chain to the United Nations response to climate change. On Friday, host Page Siplon sat down with Griff Lynch…