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September 24, 2021

This Week In Supply Chain Now: September 20th – September 24th

Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now! On Monday, we started the week off with a special episode of our #SupplyChainCity series Supply Chain Now with Scott Luton and special host Ben Harris. These two chat with Stacey Key, President and CEO of the Georgia Minority Supplier Development Council, and George Richter, SVP of Supply Chain Management at Cox. On This Week In Business History, Kelly covers the stories of three unsung heroes who have contributed their knowledge and talents to a few surprising industries. On Tuesday, we released a classic TEKTOK episode with host Karin Bursa, and featuring Craig Ablin, a supply chain management expert who has spent over 25 years in the industry. On Wednesday’s episode of Supply Chain Now, Scott welcomes back special guest host Ward Richmond and professional OTR driver and training engineer for Schneider, Kellylynn McLaughlin. On Thursday, Scott and guest host Tony Sciarotta welcomed Executive Chairman of G2 Reverse Logistics, Herb Shear, in another episode of our Reverse Logistics Series. On Friday, we published Monday’s Supply Chain Buzz livestream. Scott and Greg welcomed James Malley, the Co-Founder and CEO of…
Supply Chain Influencers
October 16, 2024

The New Guard: Three Supply Chain Influencers to Watch

“The term ‘influencer’ has become quite ubiquitous in the online space, especially in social media marketing. What was previously being done by celebrities is now taken over by regular people with large followings on social media platforms,” said Influencer Marketing Hub. The Denmark-based company says it “specializes in producing how-to guides, courses, and research reports in the social media and influencer marketing industry.” How far we’ve come – to the point where there’s an actual influencer marketing industry. Influencer Marketing Hub did say that industry experts and thought leaders “can also be considered influencers in their respective industries. These key opinion leaders have gained respect because of their qualifications, position, or experience in their topic of expertise.” It added that “the opinions of these influencers hold significant weight regardless of their social media follower count.” Supply Chain Media is Transforming to Fit the Needs of a Changing Industry Thankfully, it is the industry experts and thought leaders who are influencing supply chain media rather than TikTok “stars” and the Kardashians. There is now a wealth of supply chain-focused programming keeping industry professionals abreast of the latest trends and innovations. Three Supply Chain Influencers to Watch Vin Vashista, Sofia Rivas, and…