Karen Braxton

In a world of constant digital noise, marketing leaders need more than impressions—they need attention, trust, and measurable results. Supply chain podcasts have emerged as one of the most effective ways to achieve that, offering a platform to extend your reach to hard-to-access decision-makers, build authentic thought leadership, drive demand and generate qualified leads, and strengthen both brand recognition and visibility. Inside This White Paper, You’ll Learn: Why 80% of podcast listeners take action after hearing an ad—and how to leverage that to drive pipeline. How to usestorytelling to humanize your brandand create lasting audience loyalty. Proven ways podcasts canelevate brand awareness, support sales enablement, and accelerate deal cycles. Four key stepsto producing standout podcasts that deliver measurable ROI. Real-world success storiesfrom leading brands like Mattel, Colgate-Palmolive, Georgia-Pacific, and more. DOWNLOAD NOW

The modern supply chain landscape is defined by constant disruption, demanding a proactive approach to challenges. In our guide to supply chain disruptions, we delve into the critical sources of disruption reshaping the industry: climate change, global conflict, and labor disputes. Through data-driven insights and expert analysis, we offer strategies for building resilient supply chains, emphasizing the importance of leveraging technology, supplier management, and collaboration. Read on to learn how to navigate the complexities of supply chain disruptions and thrive in this era of uncertainty. Working in an Era of Supply Chain Disruption At the onset of the supply chain crisis spurred by the COVID-19 pandemic, many in the industry thought that the time of constant disruptions and delays would resolve with the pandemic. This, however, has proven far from true. Instead, our increasingly global supply chain — ever more reliant on a complex network of international transportation partners — is more vulnerable than ever to disruptions. In this section, we’ll look at three sources of disruption transforming the industry. 1. Climate Change Takes its Toll on Normal Operations Climate change is leading to new supply chain vulnerabilities. One significant example is the Panama Canal, a critical artery in global…