Katie Lewis

In a world of constant digital noise, marketing leaders need more than impressions—they need attention, trust, and measurable results. Supply chain podcasts have emerged as one of the most effective ways to achieve that, offering a platform to extend your reach to hard-to-access decision-makers, build authentic thought leadership, drive demand and generate qualified leads, and strengthen both brand recognition and visibility. Inside This White Paper, You’ll Learn: Why 80% of podcast listeners take action after hearing an ad—and how to leverage that to drive pipeline. How to usestorytelling to humanize your brandand create lasting audience loyalty. Proven ways podcasts canelevate brand awareness, support sales enablement, and accelerate deal cycles. Four key stepsto producing standout podcasts that deliver measurable ROI. Real-world success storiesfrom leading brands like Mattel, Colgate-Palmolive, Georgia-Pacific, and more. DOWNLOAD NOW

What’s been happening at Supply Chain Now? This week, our program hosts welcomed many special guests this week to talk about startup growth, manufacturing, procurement, and, of course, supply chain! Check out the latest interviews, conversations, and podcast episodes right here! On Monday, we released 2 new episodes! In this episode of Dial P for Procurement, hosts Kelly Barner, Scott Luton, and Kim Winter welcome special guest Sam Achampong to talk about why it’s absolutely crucial for procurement to be aligned with your overall business strategy. On This Week in Business History, host Scott Luton delves into the story of Dr. Lillian Gilbreth, whom many refer to as “the Mother of Modern Management” and “America’s First Lady of Engineering”. On Tuesday, we released 2 new episodes! On this episode of Supply Chain Now, Lora Cecere, Founder of Supply Chain Insights, sat down with Scott Luton and Greg White to discuss COVID-19’s impact on software development, chip shortages, supply chain performance metrics, and more! On TECHquila Sunrise, host Greg White welcomed Jack Freeman of PeakSpan Capital to hear his path from startup to the investor seat, including what he’s learned, what he’s still learning and some new areas that he’s getting…