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May 7, 2021
This Week In Supply Chain Now: May 3rd – 7th
Listen up! We’re kicking May off with some great conversations you won’t want to miss. Take a look back on the latest episodes, interviews, conversations, and livestreams from this week right here. On Monday, we released 3 new episodes! In this episode of Supply Chain Now, Scott welcomes JD Redmon back to the podcast for a frank conversation about accessing the marketing solutions you need, the trend towards diversity marketing and hiring, how to use your voice to achieve what you need, and so much more. On This Week in Business History, Scott Luton explores the genesis of The Clorox Company, from the early entrepreneurial struggles to their international expansion, innovation & growth. On Supply Chain Now en Espanol, Enrique Alvarez welcomed Alex Meza with RioRev Partners to the podcast to talk about growing up in Mexico and the United States, Alex’s professional experience, and trade between the two countries. On Tuesday, we released 2 new episodes! On this episode of TEKTOK Digital Supply Chain Podcast, powered by Supply Chain Now, host Karin Bursa welcomes Jason Tham with Nulogy to the podcast to tackle the question- is your supply chain agile or fragile? On TECHquila Sunrise, host Greg White dives…
supply chain podcasts
October 1, 2024
Why Invest in Supply Chain Podcasts?
Today, podcasts rival streaming television programming in terms of the number and variety of offerings. Perhaps that’s because podcasts are the ideal vehicle for businesses to deliver thought leadership and expand brand visibility. Professionally produced and informative supply chain podcasts provide companies and industry experts a way to engage with targeted audiences and build credibility and trust with customers and business stakeholders. Podcasts Represent a Growing Trend in a Dynamic Media Landscape “Podcasting is no longer a niche medium,” according to Statista, which said nearly 70 million people in the United States listened to podcasts in 2023. The audience for podcasts is expected to continue to grow and is forecast to reach 110 million listeners by 2029. And there’s room for more supply chain-focused businesses to invest in supply chain podcasts to share their messaging and build brand authority. Three Reasons Businesses Invest in Supply Chain Podcasts “Podcasts are often viewed as a relatively easy way for anyone to tell a story. But actually getting an audience for that storytelling is more difficult, and podcast producers use several means to grow and connect with their audiences. Most of the top-ranked podcasts studied are available on four major listing sites –…