Marcia Brey

In today’s supply chain landscape, digital transformation is no longer optional—but as the panelists in the latest Supply Chain Now webinar revealed, it’s also not just about technology. Hosted by Scott Luton and Jake Barr, this conversation brought together two powerhouse leaders: Eliza Simeonova, Quality Supply Chain Operations Officer at Haleon, and Philip Vervloesem, Chief Commercial & Markets Officer at OMP. Together, they tackled one of the most pressing challenges of our time—how to lead meaningful, people-centered transformation in an age increasingly defined by AI. A few insights stood out: Technology isn’t the hero—people are. True digital transformation begins with clarity of purpose, disciplined simplification, and leaders who stay close to the work. AI amplifies human intelligence, it doesn’t replace it. The most successful organizations empower their teams to collaborate with technology, not compete against it. Waiting for perfection is the biggest risk. Progress comes from experimentation, agility, and the courage to act before every variable is known. From redefining leadership mindsets to practical strategies for upskilling teams, this discussion offered an inspiring roadmap for supply chain leaders ready to embrace what’s next. Watch the full webinar on demand: Register to view the replay »Download the companion resource: 5 Must-Know…

Supply Chain Now is the voice of the supply chain industry, and our hosts are experts in the field. Podcast listeners and webinar viewers tune in to hear the sage advice of host Jake Barr, heralded as an architect of global supply chain strategy and creator of “profit powerhouses.” Earning His Spot on Stage Barr today is the CEO of BlueWorld Supply Chain Consulting, which provides support to such Fortune 500 companies as Cargill, Caterpillar, 3M, PepsiCo, and Pfizer and helps them bring products to market. “We place a premium on accelerating speed to market by leveraging supply chain transformation,” he says. “The result is better operating margin performance and the opportunity to drive faster growth in revenue.” During his more than 33 years with Procter & Gamble, Barr served as the global director of supply network operations and led the end-to-end planning transformation project, which created control towers that now manage the daily business globally and earned him recognition as the architect for the company’s demand-driven supply chain strategy. He served on the MIT Center for Transportation & Logistics advisory council for its Supply Chain 2020 Project, was named to the League of Leaders for retail and consumer goods…