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September 3, 2021

This Week In Supply Chain Now: August 30th – September 3rd

Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now. We started our week off with a Dial P for Procurement episode hosted by Kelly and Scott. They welcomed Member Services Manager at Una, Crystal Villareal and Philip Ideson, Founder and Managing Director, Art of Procurement. During the show, they discussed how to convert your vision for customer experiences into a set of tasks and priorities that guide your daily work and more. On This Week in Business History, Kelly has a very exciting lineup of stories! The topics in this episode ranged from the founder of the first African-American magazine to the introduction of the ATM. On Tuesday, Scott had the great opportunity of interviewing Dan Gingiss, Chief Experience Officer at The Experience Maker, LLC. In this episode, Scott talks with Dan about the secrets behind crafting remarkable customer interactions. On Wednesday, we published another episode of Logistics With Purpose with hosts Enrique Alverez, Matilda Ahrin, and Books for Africa’s Pat Plonski. The special guest for this episode was Madame Ambassador Hilda Suka Mafudze with the African Union. As you listen to this episode, look forward to learning…
Building Brand Leaders
January 20, 2025

Supply Chain Podcasts in 2025: Building Brand Leaders

The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…