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December 17, 2025

SAP’s David Vallejo on the New Era of Planning: From Algorithms to Data-Driven Confidence

In a rapidly evolving global supply chain landscape, SAP’s David Vallejo believes the most exciting innovations are happening in planning—and that the industry is entering a fundamentally new era. At the Gartner Supply Chain Planning Summit 2025 in Denver, Vallejo, who leads global product marketing for SAP’s supply chain portfolio, joined Scott Luton to discuss how planning is transforming, why data now sits at the center of competitiveness, and what SAP is doing to help organizations make faster, more confident decisions.   A Shift From ERP-Centric to Data-Centric Vallejo described his team’s role as one that constantly scans the market—identifying trends, customer expectations, and the problems companies will need to solve next. Those insights help shape new innovations across the SAP ecosystem. He noted that SAP has moved decisively from an ERP-centric worldview to a data-centric one. This shift is essential, he argued, because the biggest advantage in modern planning lies in having the right data—clean, connected, contextualized, and ready to drive decisions. As Vallejo put it, “It’s all about the data that I need to make better planning decisions.”   Planning Models Are No Longer Static Reflecting on how planning has evolved since he entered the field two decades…
Supply Chain Leaders
July 29, 2024

Making Moves: What Supply Chain Leaders Are Planning in 2024

A British logistician is credited with coining the term “supply chain management” in the early 1980s, but it wasn’t until the COVID-19 pandemic that the world became familiar with such aspects of supply chain operations as logistics, inventory and supplier management, and procurement. The influence of supply chain leaders also has grown with the understanding of the importance of the supply chain in the global economy. Supply chain management is a complex field with many moving parts, and the need for accurate and reliable information is more crucial than ever. Industry leaders help facilitate discourse and spur innovation to shape the future of the supply chain. In this article, we highlight five of these supply chain leaders, showcasing their extensive expertise and experience in the industry and what they are planning for the future. Making Moves: Five Supply Chain Leaders on the State of the Industry 2024 has been an exciting year so far. The OSRA 2022 ruling went into effect to better regulate demurrage and detention charges; Chinese e-commerce businesses are heating up the airfreight industry; and in dire contrast, the U.S. trucking industry continues to struggle through a lengthened lean patch. In an increasingly volatile ecosystem, the industry…