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October 1, 2021
This Week In Supply Chain Now: September 27th – October 1st
Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now! We kicked the week off with a special episode of Digital Transformers with host Kevin L. Jackson and Scott Luton. This episode also featured the Vice President of Strategic Customers at Ratelinx, Andrew Hooser. During this episode Andrew talks about how Ratelinx helps companies unite their data and take action. For This Week In Business History Kelly covers stories from plumbing inventors to a black woman holding incredible records for having a substantial amount of patents. For this episode of Supply Chain Now host Scott gets to chat with the CEO and co-founder of Tommy Run, Bernard Parks and Tandreia Bellamy. One topic that is discussed includes why logistics is an important part of EVERY business model because “everything has to touch a truck”. On Wednesday we released an episode of Logistics With Purpose with host Enrique Alvarez and Kristi Porter. This episode also features Audra Weddle, Shipping Director and Ryan Grabill, Director of International Disaster Service, for Convoy of Hope. This episode focuses on Convoy of Hope and the logistics of disaster outreach. For this special Thursday feature…
Building Brand Leaders
January 20, 2025
Supply Chain Podcasts in 2025: Building Brand Leaders
The first podcast available for download reportedly was Queen Elizabeth’s 2004 Christmas address. Apparently, people were hungry to download anything they could. Social media influencers, true crime aficionados, comedians, scholars, and business leaders all have stepped up to meet demand. There are now more than 4 million registered podcasts around the world – and more than 100 million listeners in the United States alone. And according to Edison Research, as of June 2024, podcasts occupied 9% of Americans’ total audio consumption time. “From podcast to podcast, thought leadership is everywhere, educating the masses in innovative ways,” Nancy Marshall – aka The PR Maven – wrote in a Forbes Council post. Supply chain-focused podcasts, in particular, have evolved into powerful platforms for building brand authority, sharing thought leadership, and achieving deeper audience engagement. The State of Supply Chain Podcasts in 2025 Podcasts today cover everything from the arts to zoology. In January, several of the top podcasts on Spotify were devoted to crime, self-help, and relationships. The Joe Rogan Experience, ranked No. 5, is categorized as a culture podcast. How I Built This, No. 9, is all about entrepreneurship. Notably, two-thirds of listeners say they hear news discussed on podcasts and…