Matthew Burchette

Special Guest Blog Post written by Brittany Caskey, Chief Commercial Officer – Logistics with DP World Americas   I was recently invited to speak with students in the Supply Chain and Logistics Organization at Georgia Tech, and it reminded me why I still find this industry so energizing. I walked them through my own path — starting in logistics right out of college, building my foundation at UPS in sales and sales management, and eventually stepping into my role today as Chief Operating Officer at DP World in the Americas. What I shared with them is something I still believe deeply: logistics keeps life interesting, because no two days are ever the same. Customer expectations change. Geopolitical realities shift. Trade lanes evolve. Weather, labor, technology — everything is in constant motion. That constant change is what keeps logistics professionals sharp and solutions focused. It’s also why customer experience has become the true differentiator in today’s supply chains. Because while disruption is unavoidable, how you manage it is a choice.   Customers Don’t Care Why — They Care That It Works One message I emphasized with the students is the same one I reinforce with customers and teams every day: customers…

Special Guest Blog Post written by Chris Cunnane with InterSystems   In a world defined by rapid market shifts, volatile supply chains, and unpredictable customer behavior, traditional forecasting methods often fall short. Relying primarily on historical data is no longer enough. To stay competitive, organizations are increasingly turning to demand sensing and forecasting, an approach that blends real-time data, advanced analytics, and AI to anticipate demand more accurately and respond faster to change. This shift is not limited to retail or manufacturing. Demand sensing is transforming how organizations across industries plan operations, allocate resources, and improve service levels. Below, we explore key industry use cases where demand sensing is delivering measurable value, and why businesses should care.   Why Demand Sensing Matters Demand sensing moves beyond static historical trends. It incorporates current, high-velocity data signals such as sales transactions, weather patterns, logistics feeds, economic indicators, and even social sentiment to generate short-term demand forecasts that reflect real-world conditions. The benefit is clear. Organizations gain better visibility and responsiveness across procurement, production, inventory, and distribution. Instead of reacting to outdated forecasts, they can make timely decisions that reduce costs, prevent stockouts, and improve customer satisfaction. FMCG, CPG, Retail, & E-Commerce Fast-moving…