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global supply chain
February 3, 2026
The Value of a Data-Driven Approach to Demand Sensing and Forecasting
Special Guest Blog Post written by Chris Cunnane with InterSystems Demand sensing and demand forecasting are both crucial aspects of optimizing supply chains, but they do have slightly different functions in their approach and focus. Demand sensing uses real-time data and analytics to identify and respond to immediate demand fluctuations, while demand forecasting uses historical data to predict future demand over a longer period (months or years). Different methods, such as statistical modeling and machine learning, are used to enhance the accuracy and adaptability of these processes. Both areas are crucial for companies when it comes to projecting sales, managing inventory, and coordinating replenishment. In the end, the goal is to accurately predict customer demand by using predictive models to forecast future demand. InterSystems surveyed 450 senior supply chain practitioners and stakeholders to examine key supply chain technology challenges, trends, and decision-making strategies across five key use cases: fulfillment optimization; demand sensing and forecasting; supply chain orchestration; production planning optimization; and environmental, social, and governance (ESG). This blog focuses on demand sensing and forecasting. Current State of Demand Sensing and Forecasting According to the survey results, when asked how they currently forecast demand, 36% of respondents indicated that…
leadership
October 28, 2025
Thriving in the Never Normal – Lessons Learned from 5 Women Supply Chain Leaders
Written by Karin Bursa, Founder and CEO of NIRAKIO and Supply Chain Now Host If you know me, you know I’m a supply chain nerd. I love talking about it, thinking about what’s next, and sharing success stories to inspire others who may feel overwhelmed or unsure where to start. So, when I stepped into the moderator’s chair for our recent Supply Chain Now livestream, I knew we were in for a powerful conversation. Five extraordinary women — each leading global supply chains at some of the world’s most iconic brands — came together to share how they are navigating disruption, embracing innovation, and shaping the future of supply chain leadership. As a fellow Woman in Supply Chain for over 30 years, I had to resist acting like a true ‘Fan Girl’ — I could have talked with them for hours. The world we live in is the “Never Normal.” Volatility is constant. Technology is advancing faster than our operating models. Yet, what struck me most during our panel was the optimism and resilience each leader displayed. These women are proof that even in the face of complexity, supply chains can be transformed into engines of business growth, agility, and…