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September 3, 2021
This Week In Supply Chain Now: August 30th – September 3rd
Stay up to date on all the latest conversations, interviews, and episodes we released this week here at Supply Chain Now. We started our week off with a Dial P for Procurement episode hosted by Kelly and Scott. They welcomed Member Services Manager at Una, Crystal Villareal and Philip Ideson, Founder and Managing Director, Art of Procurement. During the show, they discussed how to convert your vision for customer experiences into a set of tasks and priorities that guide your daily work and more. On This Week in Business History, Kelly has a very exciting lineup of stories! The topics in this episode ranged from the founder of the first African-American magazine to the introduction of the ATM. On Tuesday, Scott had the great opportunity of interviewing Dan Gingiss, Chief Experience Officer at The Experience Maker, LLC. In this episode, Scott talks with Dan about the secrets behind crafting remarkable customer interactions. On Wednesday, we published another episode of Logistics With Purpose with hosts Enrique Alverez, Matilda Ahrin, and Books for Africa’s Pat Plonski. The special guest for this episode was Madame Ambassador Hilda Suka Mafudze with the African Union. As you listen to this episode, look forward to learning…
demand sensing
March 3, 2026
Key Demand Sensing and Forecasting Use Cases Across Industries
Special Guest Blog Post written by Chris Cunnane with InterSystems In a world defined by rapid market shifts, volatile supply chains, and unpredictable customer behavior, traditional forecasting methods often fall short. Relying primarily on historical data is no longer enough. To stay competitive, organizations are increasingly turning to demand sensing and forecasting, an approach that blends real-time data, advanced analytics, and AI to anticipate demand more accurately and respond faster to change. This shift is not limited to retail or manufacturing. Demand sensing is transforming how organizations across industries plan operations, allocate resources, and improve service levels. Below, we explore key industry use cases where demand sensing is delivering measurable value, and why businesses should care. Why Demand Sensing Matters Demand sensing moves beyond static historical trends. It incorporates current, high-velocity data signals such as sales transactions, weather patterns, logistics feeds, economic indicators, and even social sentiment to generate short-term demand forecasts that reflect real-world conditions. The benefit is clear. Organizations gain better visibility and responsiveness across procurement, production, inventory, and distribution. Instead of reacting to outdated forecasts, they can make timely decisions that reduce costs, prevent stockouts, and improve customer satisfaction. FMCG, CPG, Retail, & E-Commerce Fast-moving…