Peggy Gulick

Special Guest Blog Post written by Jeff Echel and Steve Lykken with e2open   Supply chain planners in high-tech don’t just manage shipments; they’re crisis managers, data detectives, and sometimes, referees in a high-stakes game of inventory tug-of-war. Why do these planners find themselves huddled in “war rooms,” surrounded by spreadsheets and urgent emails? It starts with relentless pressure: customers expect rapid, reliable service, but the reality is a maze of long lead times, outsourced manufacturing, and unpredictable global logistics. Securing critical components can take months, and a single misstep, like overstocking or missing a shipment, can ripple through the business, impacting revenue and margins. The chaos: War rooms and spreadsheet battles Add to that, the complexity of forecasting demand. Planners reconcile noisy, inconsistent data from retailers and distributors, often with little visibility, into . Forecasts are built, torn down, and rebuilt, sometimes manually, as teams try to align bottom-up channel data with top-down financial targets. Meanwhile, supply plans are constantly threatened by shortages, excess inventory, and last-minute changes. When demand surges or supply is disrupted, channels compete for limited stock, sometimes “stealing” from each other, and sometimes winning simply by being the loudest voice in the room. All of…

Another great week here at Supply Chain Now! Have you listened to all the episodes? If not, no worries! Check them all out here: On Monday, we welcomed Dan Reeve with Esker to the show to talk about how organizations can leverage AI effectively to win in uncertain times. Supply Chain Now · “Leveraging AI Effectively to Win in Uncertain Times: Dan Reeve with Esker”   We continued our Today in Manufacturing series on Tuesday, and welcomed Rebecca Bowman with The Clorox Company to Supply Chain Now, along with special co-hosts Jason Moss with Georgia Manufacturing Alliance and Laura Madajewsli with HLB Gross Collins.   Supply Chain Now · “Today in Manufacturing: Rebecca Bowman with The Clorox Company”   On Wednesday we published our popular Supply Chain Buzz, with Scott and Greg sharing and discussing the latest news and events in Supply Chain and beyond.   Supply Chain Now · “Pharma Supply Chain, Reshoring, & TP: The Supply Chain Buzz for May 18th”   Thursday we welcomed back Latia Thomas via livestream as she shared what the future of supply chain has in store. A bright future indeed!   Supply Chain Now · “Latia Thomas: Leading the Charge into the…