Randy Strang

Special Guest Blog Post written by Chris Cunnane with InterSystems   In a world defined by rapid market shifts, volatile supply chains, and unpredictable customer behavior, traditional forecasting methods often fall short. Relying primarily on historical data is no longer enough. To stay competitive, organizations are increasingly turning to demand sensing and forecasting, an approach that blends real-time data, advanced analytics, and AI to anticipate demand more accurately and respond faster to change. This shift is not limited to retail or manufacturing. Demand sensing is transforming how organizations across industries plan operations, allocate resources, and improve service levels. Below, we explore key industry use cases where demand sensing is delivering measurable value, and why businesses should care.   Why Demand Sensing Matters Demand sensing moves beyond static historical trends. It incorporates current, high-velocity data signals such as sales transactions, weather patterns, logistics feeds, economic indicators, and even social sentiment to generate short-term demand forecasts that reflect real-world conditions. The benefit is clear. Organizations gain better visibility and responsiveness across procurement, production, inventory, and distribution. Instead of reacting to outdated forecasts, they can make timely decisions that reduce costs, prevent stockouts, and improve customer satisfaction. FMCG, CPG, Retail, & E-Commerce Fast-moving…

It’s time for Supply Chain Now! We’re looking back on the latest episodes, interviews, conversations, and livestreams from this week right here. On Monday, we released 2 new episodes! In this episode of Digital Transformers, powered by Supply Chain Now, hosts Kevin L. Jackson and Kelly Barner welcome Gary Storr and April Harrison with Trust Your Supplier to the podcast to discuss supplier management using blockchain. On This Week in Business History, guest host Nick Roemer with Cibus21 walks us through the history of the COP: the conference of parties, as well as key milestones in actions to address sustainability. On Tuesday, we released 2 new episodes! On this episode of Supply Chain Now, Bobby Holland, Freight Data Solutions team at U.S. Bank and Drew Wilkerson, head of XPO’s transportation group in North America, share the results of the Q1 2021 report with Greg White and Scott Luton, interpreting what they may mean for the economy and the shipping industry in the short and longer term. On TECHquila Sunrise, we looked back on a Classic episode where host Greg White shared the ins and outs of what it takes to get into supply chain tech. On Wednesday, Charles Redding, CEO…