Rob Campbell

Special Guest Blog Post written by Jeff Echel and Steve Lykken with e2open   Supply chain planners in high-tech don’t just manage shipments; they’re crisis managers, data detectives, and sometimes, referees in a high-stakes game of inventory tug-of-war. Why do these planners find themselves huddled in “war rooms,” surrounded by spreadsheets and urgent emails? It starts with relentless pressure: customers expect rapid, reliable service, but the reality is a maze of long lead times, outsourced manufacturing, and unpredictable global logistics. Securing critical components can take months, and a single misstep, like overstocking or missing a shipment, can ripple through the business, impacting revenue and margins. The chaos: War rooms and spreadsheet battles Add to that, the complexity of forecasting demand. Planners reconcile noisy, inconsistent data from retailers and distributors, often with little visibility, into . Forecasts are built, torn down, and rebuilt, sometimes manually, as teams try to align bottom-up channel data with top-down financial targets. Meanwhile, supply plans are constantly threatened by shortages, excess inventory, and last-minute changes. When demand surges or supply is disrupted, channels compete for limited stock, sometimes “stealing” from each other, and sometimes winning simply by being the loudest voice in the room. All of…

Retail margins rarely disappear all at once, they leak out quietly across transportation, inventory, and returns. As ecommerce grows and return rates rise, retailers are facing higher logistics costs, volatile freight spend, and inventory positioned in the wrong places at the wrong time. Many organizations still operate without true end-to-end visibility, making it difficult to control cost or respond proactively to disruption. This playbook shows how leading retailers are addressing total cost of ownership (TCO) as a strategic priority, not just an operational metric. Instead of massive transformation programs, it outlines practical actions that can uncover measurable savings in as little as 90 days through better purchase order control, improved visibility, and smarter network design. Why download this white paper: Identify where margin is leaking across transportation, inventory, and returns Understand the three most effective levers for reducing supply chain cost Learn how to reduce premium freight, improve utilization, and avoid markdowns See how real-time visibility improves planning and service levels Get a step-by-step 90-day pilot roadmap to validate savings Build a finance-ready business case for scalable TCO improvement By the end, you’ll have a clear framework to evaluate your current operations, prioritize improvements, and turn hidden supply chain inefficiencies…