Shane Buerster

Special Guest Blog Post written by Chris Cunnane with InterSystems   In a world defined by rapid market shifts, volatile supply chains, and unpredictable customer behavior, traditional forecasting methods often fall short. Relying primarily on historical data is no longer enough. To stay competitive, organizations are increasingly turning to demand sensing and forecasting, an approach that blends real-time data, advanced analytics, and AI to anticipate demand more accurately and respond faster to change. This shift is not limited to retail or manufacturing. Demand sensing is transforming how organizations across industries plan operations, allocate resources, and improve service levels. Below, we explore key industry use cases where demand sensing is delivering measurable value, and why businesses should care.   Why Demand Sensing Matters Demand sensing moves beyond static historical trends. It incorporates current, high-velocity data signals such as sales transactions, weather patterns, logistics feeds, economic indicators, and even social sentiment to generate short-term demand forecasts that reflect real-world conditions. The benefit is clear. Organizations gain better visibility and responsiveness across procurement, production, inventory, and distribution. Instead of reacting to outdated forecasts, they can make timely decisions that reduce costs, prevent stockouts, and improve customer satisfaction. FMCG, CPG, Retail, & E-Commerce Fast-moving…

Check out everything that’s been happening at Supply Chain Now! We’re looking back on all the latest conversations, interviews, and episodes right here. On Monday, we released a special Memorial Day episode of Veteran Voices, hosts Scott W. Luton and Kelly Barner share their own personal messages, including what Memorial Day means to them and a few examples of those incredible individuals that sacrificed it all for others. On Tuesday, we released 2 new episodes! On this TEKTOK Classic Episode, host Karin Bursa speaks with Lora Cecere, CEO of Supply Chain Insights and industry trailblazer, about her career journey. On TECHquila Sunrise, host Greg White continues his conversation with Jack Freeman of PeakSpan Capital, discussing the current investment environment for supply chain tech. On Wednesday, Dr. Marcell Vollmer with Boston Consulting Group and Jacob Gorm Larsen with Maersk Group joined hosts Kelly Barner and Scott Luton on Dial P for Procurement to discuss digital procurement transformation. On Thursday, we released this week’s episode of The Supply Chain Buzz, powered by OpenText. In this episode, Supply Chain Now Co-hosts Greg White and Scott Luton are joined by Kelly Barner (Host of Dial P for Procurement) to talk about the 2021 Supply…