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October 16, 2025
Breaking Through: The Power of Supply Chain Podcasts
In a world of constant digital noise, marketing leaders need more than impressions—they need attention, trust, and measurable results. Supply chain podcasts have emerged as one of the most effective ways to achieve that, offering a platform to extend your reach to hard-to-access decision-makers, build authentic thought leadership, drive demand and generate qualified leads, and strengthen both brand recognition and visibility. Inside This White Paper, You’ll Learn: Why 80% of podcast listeners take action after hearing an ad—and how to leverage that to drive pipeline. How to usestorytelling to humanize your brandand create lasting audience loyalty. Proven ways podcasts canelevate brand awareness, support sales enablement, and accelerate deal cycles. Four key stepsto producing standout podcasts that deliver measurable ROI. Real-world success storiesfrom leading brands like Mattel, Colgate-Palmolive, Georgia-Pacific, and more. DOWNLOAD NOW
March 18, 2020
Surge of shoppers at grocery stores eases
Supply Chain Now Principle & Host Greg White was featured in the AJC article “Surge of shoppers at grocery stores eases” on March 18th, explaining the ease on the food shortages due to the Cornoavirus panic. VIEW ARTICLE HERE.