Share:

Trent Zuberi

More

freight network
February 12, 2026

How Freight Visibility is Reshaping Supply Chain Resilience

Special Guest Blog Post from Amazon Freight   For supply chains across the globe, goods in motion are promises in motion. When a palletised shipment is delayed or goes dark, the impact is felt not just in transport teams, but in customer service, inventory planning, and broader network performance. In a conversation, economist Dr. Rebecca Harding and Chris Roe, Managing Director of Amazon Freight, explored how technology and collaboration are changing the way freight networks operate. While their primary focus was freight, their insights map directly onto the resilience challenges supply chain leaders face every day.   Old pressures, new data In a study supported by Amazon Freight, every shipper surveyed agreed that technology is crucial to the freight industry’s resilience. While this isn’t a surprise, it’s an important reminder of the role that technology plays. Roe shared a key example where Amazon Freight connected a customer’s system to its own system. Visibility on the end-to-end movement went from essentially zero to a high level of coverage. Instead of discovering problems only when a shipment failed to arrive, the customer could now see disruptions as they emerged and act earlier. For supply chain teams, that move from partial, delayed information…
April 9, 2021

This Week In Supply Chain Now: April 5th – 9th

It’s been a great week here at Supply Chain Now! Stay in the loop with all our latest conversations right here. We kicked off the week on Monday with 3 new episodes! In this episode, Greg White and Scott Luton welcomed Logan Ensign with Alloy and Katlyn Davis with Valvoline to Supply Chain Now to discuss how sales and supply chain can work together for retail success. On This Week in Business History, host Scott W. Luton interviewed an entertainment industry trailblazer: Ellen Snortland. In this wide-ranging, fascinating discussion, Ellen shares her incredible journey from helping her family survive a horrible, life-changing flood in South Dakota t0 forming the first all-female theater company in Santa Barbara, California – – and beyond! On Supply Chain Now en Espanol, hosts Enrique Alvarez and Demo Pérez welcomed Juan Carlos Croston, president of the Caribbean Shipping Association, to the podcast. On Tuesday, we released 2 new episodes. TEK TOK Digital Supply Chain Podcast released a replay of its latest livestream in which hosts Karin Bursa and Scott Luton welcomed Mallery Dosdall with Red Wing Shoe Co. to learn how S&OP can make an enormous impact on business. On TECHquila Sunrise, host Greg White discusses…