William O’Donnell

Special Guest Blog Post written by Sofia Rivas Herrera   One of my greatest joys is travelling around the world; learning about other cultures, ways of living and traditions. I often say that “everything is supply chain”, and this topic is no exception. When we plan a trip, we first start by defining origin and destination followed by when we want to travel and how. Then we evaluate how much we want/can spend and identify our non-negotiables, which start reducing the horizon of combinations and options we have. Does this sound familiar? In my mind this is very similar to processes within planning, procurement, network optimization and supply chain strategy. Here are 5 questions travel-related that I loved to be asked to help prove my point of this connection with supply chain:   What is the best way to plan a trip?   Planning a trip is no different than planning a new distribution model or redesigning your network. This process can look a bit like this: Define your route; origin and destination Identify your constraints: budget, time available, level of convenience and comfort, Run your optimization scenarios From there, you identify available lanes, available modes of transport, and available…

For another year, Supply Chain Now Founder, CEO, and Host Scott Luton has been named to the Thinkers360 Top Voices of 2025, a prestigious global recognition honoring influential experts shaping conversations across business and technology. Described as the “definitive list of leading experts,” the Thinkers360 Top Voices Awards celebrate thought leaders who consistently share valuable insights and help advance professional knowledge across industries. Honorees are selected based on demonstrated expertise, impact, and meaningful contributions to the broader thought leadership community. Luton’s inclusion once again highlights his ongoing impact on the global supply chain community – from hosting thousands of interviews with industry leaders to spotlighting innovation, leadership, and the real-world challenges facing operations today. Through Supply Chain Now’s podcasts, livestreams, event coverage, and collaborative content, his work continues to connect practitioners with practical ideas they can immediately apply. As supply chains grow more complex and interconnected, recognition like this reflects not just individual influence, but the strength of a community committed to learning and improvement. Scott’s voice, and the voices he amplifies, continue to help leaders navigate change, build resilience, and move the industry forward. Learn more about Thinkers360 and the Thinkers360 Top Voices award here.