In this episode of Supply Chain Now, host Scott Luton sits down with two industry leaders shaping the future of reverse logistics and circular supply chains. Joining the conversation are Sean Cleland, Vice President of Mobility and Asset Recovery at B-Stock, and Rich Bulger, Founder and Chief Circularity Officer at All Things Circular. Sean shares how B-Stock has pioneered the secondary market for retailers and brands, using data and AI to transform returns from a tactical afterthought into a strategic advantage. He explores how mobile technology sets the pace for the broader supply chain, why retailers like Best Buy are rethinking refurbished and resale programs, and how companies are shifting toward proactive planning and insourcing to better manage reverse flows. Rich reflects on his journey from building billion-dollar trade-in programs at Verizon and Cisco to launching All Things Circular, a platform dedicated to education, collaboration, and innovation in reverse logistics. He highlights the evolution of returns as a revenue driver, the urgent need for new training and curricula, and the importance of circular thinking in addressing a $1.6 trillion challenge. Together, Sean and Rich offer a candid look at where reverse logistics is headed, the role of AI in predicting…

Returns are no longer just a headache, they’re a strategic opportunity. As the circular economy gains momentum, reverse logistics is quickly becoming one of the most important levers in modern supply chains. In this episode of Supply Chain Now, Scott W. Luton and Deborah Dull are joined by Scot Case, Vice President of Sustainability at the National Retail Federation (NRF), and Tony Sciarrotta, Senior Director of Reverse Logistics and Circularity at NRF, to share key insights from the NRF Rev event and discuss why reverse logistics deserves a seat at the strategy table. The conversation explores how resale, repair, and recycling are moving into the mainstream, and why returns should no longer be treated as a cost center. From the surge in e-commerce returns to increasing legislative pressure through extended producer responsibility, the group breaks down how these forces are changing retail and supply chain operations. Deborah adds perspective on how technology improves visibility and accountability across the returns process. Together, the guests outline practical ways companies can turn reverse logistics into a competitive advantage while improving customer experience and advancing sustainability goals.   This episode is hosted by Scott Luton and Deborah Dull, and produced by Trisha Cordes, Joshua…