What sweet treat started as banana flavored, moved to vanilla because of a World War II supply chain disruption, and contains an ingredient also found in rocket fuel? It’s the Twinkie!
In this edition of This Week in Business History, Kelly Barner tells the story of the Twinkie from the heart of the Depression, through two bankruptcies, and to a race to push the limits of artificial ingredients and shelf life. She will dispel some popular urban myths and share facts that are stranger than any of the fictions you thought were true!
More Podcast Episodes
warehouse operations
Podcast
February 11, 2026
Solving Warehouse Execution Gaps in the SMB Market
Warehouse operations often highlight the gap between business strategy and execution, particularly as small and mid-sized companies grow. Challenges like fulfillment pressure, inventory inaccuracies, and manual workarounds can turn warehouses into bottlenecks that hinder organizational efficiency. When teams lose confidence in their data, scaling becomes more difficult, leaving leadership reactive instead of proactive. In this episode of Supply Chain Now, Scott W. Luton speaks with Kurt Heusner, CEO of Endpoint Automation Solutions, about warehouse execution in the SMB market. Kurt discusses his experience with growth-focused businesses and emphasizes the importance of time-to-value, adoption, and simplicity over complexity. He explains how trust in systems affects team performance and why warehouses often reveal operational challenges first. The conversation also addresses ERP warehouse modules versus standalone WMS solutions as complexity grows, modular implementation approaches, the ongoing significance of barcoding, and how newer technologies fit into modernization strategies. The episode concludes with insights into Endpoint’s peer communities and grant programs designed to enhance warehouse execution without disrupting daily operations. This episode is hosted by Scott Luton, and produced by Trisha Cordes, Joshua Miranda, and Amanda Luton. Additional Links & Resources Check out all the great resources and information mentioned during the show:…
Podcast
March 29, 2024
The Buzz with Scott W. Luton and Tandreia Bellamy
The Buzz is Supply Chain Now’s regular Monday livestream, held at 12 noon ET each week. This show focuses on some of the leading stories from global supply chain and global business, always with special guests – the most important of which is the live audience! In this week’s episode of The Buzz, host Scott Luton welcomes Tandreia Bellamy back to Supply Chain Now, now as an official Supply Chain Now co-host! Together they discuss: How the Red Sea attacks are affecting all kinds of supply chains- including teddy bears! Closing the warehouse labor gap How the manufacturing industry is working to interest high schoolers What is causing huge headaches for the world’s biggest chip suppliers Key takeaways from MODEX