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What sweet treat started as banana flavored, moved to vanilla because of a World War II supply chain disruption, and contains an ingredient also found in rocket fuel? It’s the Twinkie!

In this edition of This Week in Business History, Kelly Barner tells the story of the Twinkie from the heart of the Depression, through two bankruptcies, and to a race to push the limits of artificial ingredients and shelf life. She will dispel some popular urban myths and share facts that are stranger than any of the fictions you thought were true!

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Pendulum Shifts in Logistics – From Click-and-Order to Brick-and-Mortar

The secret to mastering retail and e-commerce supply chains is through repeatable, scalable processes and solid partnerships. Join hosts Scott W. Luton and Kim Reuter as they dive deep into the intricacies of retail and e-commerce supply chains with experts Wes Arentson and Tony Thrasher from SPS Commerce. In this episode, you’ll learn why repeatable processes are key to success and how having a well-defined onboarding procedure can prevent you from reinventing the wheel. Wes and Tony will also provide actionable strategies for integrating orders into warehouse management systems (WMS), embracing flexibility in warehouses, and the decision-making process behind building or outsourcing your company’s tech stack. If you’re aiming for a strong foundation in your business operations and want to navigate the complexities of omnichannel retail and inventory management, then this episode is a must-listen.

This Week in Business History for April 5th: The Sweetest Comeback in the History Of Ever

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Coming soon!