The Buzz is Supply Chain Now’s regular Monday livestream, held at 12 noon ET each week. This show focuses on some of the leading stories from global supply chain and global business, always with special guests – the most important of which is the live audience! In this week’s Digital Transformers edition of The Buzz, hosts Scott Luton and Kevin L. Jackson were joined by Dave Wheeler, Chief Operating Officer at New Balance. The discussion focused on the importance of digital transformation in the supply chain industry. Wheeler emphasized the need for clean, accurate data to drive successful digital transformation. He also highlighted the importance of starting with business goals before implementing technology. Listen in on the analysis of the top stories in supply chain, and also discussion on the role of generative AI in improving business processes and the importance of workforce in any type of transformation. Learn how New Balance is taking the company’s digital transformation to the next level, and more!

In this episode of Supply Chain Now, host Scott Luton sits down with two industry leaders shaping the future of reverse logistics and circular supply chains. Joining the conversation are Sean Cleland, Vice President of Mobility and Asset Recovery at B-Stock, and Rich Bulger, Founder and Chief Circularity Officer at All Things Circular. Sean shares how B-Stock has pioneered the secondary market for retailers and brands, using data and AI to transform returns from a tactical afterthought into a strategic advantage. He explores how mobile technology sets the pace for the broader supply chain, why retailers like Best Buy are rethinking refurbished and resale programs, and how companies are shifting toward proactive planning and insourcing to better manage reverse flows. Rich reflects on his journey from building billion-dollar trade-in programs at Verizon and Cisco to launching All Things Circular, a platform dedicated to education, collaboration, and innovation in reverse logistics. He highlights the evolution of returns as a revenue driver, the urgent need for new training and curricula, and the importance of circular thinking in addressing a $1.6 trillion challenge. Together, Sean and Rich offer a candid look at where reverse logistics is headed, the role of AI in predicting…