This Week on Supply Chain Now- July 11th-17th

“The term ‘influencer’ has become quite ubiquitous in the online space, especially in social media marketing. What was previously being done by celebrities is now taken over by regular people with large followings on social media platforms,” said Influencer Marketing Hub. The Denmark-based company says it “specializes in producing how-to guides, courses, and research reports in the social media and influencer marketing industry.” How far we’ve come – to the point where there’s an actual influencer marketing industry. Influencer Marketing Hub did say that industry experts and thought leaders “can also be considered influencers in their respective industries. These key opinion leaders have gained respect because of their qualifications, position, or experience in their topic of expertise.” It added that “the opinions of these influencers hold significant weight regardless of their social media follower count.” Supply Chain Media is Transforming to Fit the Needs of a Changing Industry Thankfully, it is the industry experts and thought leaders who are influencing supply chain media rather than TikTok “stars” and the Kardashians. There is now a wealth of supply chain-focused programming keeping industry professionals abreast of the latest trends and innovations. Three Supply Chain Influencers to Watch Vin Vashista, Sofia Rivas, and…

Tariffs have the entire world on edge, and the Supply Chain Now hosts are staying abreast of the very latest developments on the tariffs front to share them with listeners. But believe it or not, there’s a lot more going on in the world that affects the supply chain industry than tariffs, and Supply Chain Now is keeping listeners informed about all the topics important to them. Tariffs, Of Course, and Government Regulations The Trump administration has cranked up trade tensions with its 145% tariff on most imports from China and the end of the de minimis exemption that allowed packages worth less than $800 to enter the United States duty-free. The Port of Los Angeles, the United States’ largest maritime gateway, is one of the American powerhouses that has been bracing for the impact. Port Executive Director Gene Seroka said on April 24 that he expected within the next two weeks container ship arrivals would “drop by 35% as essentially all shipments out of China for major retailers and manufacturers have ceased, and cargo coming out of Southeast Asia locations is much softer than normal.” At Supply Chain Now, we’re constantly monitoring what’s happening in LA and Washington —…