“If your business plan isn’t solid, if your market isn’t solid, you’re still going nowhere. You’re just spending somebody else’s money and you’re going to fail.”

– JP Wiggins, 3Gtms

Beyond their common focus on supply chain innovation and digital transformation, JP Wiggins, Will Haraway, and Scott Luton share another passion: baseball. Whether it is the mechanics of the game, the statistics, or the written/unwritten rules, they follow the game closely. But even JP, a certified umpire, couldn’t read the ‘industry pitch calls’ in 2020.

JP Wiggins manages channels and partnerships for 3Gtms and Will Haraway is the Chief Content Officer for Lead Coverage and the Founder & Lead Evangelist at Backbeat Marketing.

In this conversation, JP and Will share their points of view with Host Scott Luton:

· Why the speed of innovative transformation is accelerating from years to months and what that means for companies and industries

· Why transportation management systems (TMS) are the fastest growing segment in supply chain management

· The geopolitical complexities that are not only increasing costs, but they are also making export container capacity hard to find