En este episodio de Supply Chain Now en Español, Sofía Rivas conversa con Margie Bazán, especialista en sostenibilidad y representante de BG Metal Trade, sobre un tema que todos tenemos literalmente en casa; la basura electrónica. Desde los celulares viejos que guardamos “por si acaso” hasta las laptops olvidadas del home office, Margie nos muestra que dentro de todo eso hay tesoros escondidos. El episodio nos sumerge en el fascinante mundo de la minería urbana, donde los metales preciosos se rescatan de aparatos en desuso para darles una segunda (o tercera) vida. Margie comparte cómo funciona este proceso, los retos en Latinoamérica y por qué Asia lleva la delantera. Además, nos deja una gran reflexión: el reciclaje no es solo un acto ambiental, sino una oportunidad para repensar la cadena de suministro y hacerla más circular. Conoce más de BG Metal Trade aquí: https://www.bgmetaltrade.com/conocenos/ Subscríbete a nuestro canal de YouTube: https://bit.ly/SCNE_YouTube Únete a nuestro newsletter: ⁠https://bit.ly/SCNE_Newsletter Síguenos en LinkedIn: ⁠https://bit.ly/SCNE_LinkedIn Síguenos en Instagram: @supplychainnow_enespanol #SupplyChainNowEnEspañol #CadenasCiruclares #LogísticaLatam #SupplyChain #CadenaDeSuministro #Circularidad #Sustentabilidad #PodcastEnEspañol

In this episode of Supply Chain Now, host Scott Luton and special guest co-host Tevon E. Taylor welcome Lori Boyer, Head of Content Marketing at EasyPost, to unpack the post-purchase experience (tracking, claims, and returns) and how owning these moments drives loyalty and repeat purchase. Drawing on fresh consumer research, Lori explains why reliability and flexibility now outrank “free,” why brands, not carriers, are held responsible for delivery outcomes, and how proactive notifications can double as high-performing marketing touchpoints. Together, the panel dives into practical plays shippers can run today: cutting “where is my order?” calls with automated, branded tracking; removing friction with one-click USPS claims filing; and turning adverse events into brand-building recoveries. They also explore modern return realities. From fraud and “keep-the-item” policies to sustainability pressures, and how to reduce returns at the source with better product information, sizing guidance, and segmentation. If you ship anything in 2025, this fast-moving conversation is a field guide to protecting your brand promise after the buy button. This episode is hosted by Scott Luton and Tevon Taylor, and produced by Trisha Cordes, Joshua Miranda, and Amanda Luton.   Additional Links & Resources Check out all the great resources and information mentioned…