Mark Brown

Supply chain management is constantly evolving. Whether you see the glass as half full or half empty, this dynamic environment brings both challenges and opportunities to the fore. The good news is that, while challenges continue to emerge, experts and thought leaders who offer insights and strategies are changing the industry, too. This article highlights three such visionaries — Searoutes Co-Founder & CEO Pierre Garreau, Noodle.ai Chief Operating Officer Michael Ciatto, and Owlery Co-Founder Travis Downs — who not only offer fresh perspectives but are also driving change through their innovative approaches. Three Voices Transforming the Supply Chain These experts have emerged with pragmatic solutions to many of today’s logistical problems, ushering in the potential for a more effective supply chain operation. True, many might consider them “new kids on the block,” but their thought leadership already resonates well across the entire industry. Pierre Garreau, Searoutes “Today’s businesses are under pressure to improve visibility over carbon emissions, as regulators and consumers alike place greater emphasis on emissions reduction. However, businesses struggle to build accurate visibility over emissions, instead turning to greenwashing and estimation as a means of signaling decarbonization efforts. Searoutes uses the physical characteristics of vessels, planes, and trucks,…

written by Chris Cunnane with InterSystems   Supply chains have never been more complex or more exposed to disruption. From geopolitical instability and extreme weather to labor shortages and shifting demand, organizations are operating in a constant state of uncertainty. In this environment, basic visibility is no longer enough. Companies need the ability to monitor products in motion, understand their history, and act quickly on reliable data. That is where track and trace becomes essential. Track and trace technology enables organizations to follow products across the supply chain in real time and trace their full history from origin to destination. It connects data from barcodes, RFID tags, IoT sensors, telematics systems, and enterprise applications into a unified view. When supported by a modern data platform, this information becomes more than operational detail. It becomes a foundation for smarter decisions.   Move from Visibility to Action Many organizations have invested in visibility tools, but visibility alone does not solve problems. Knowing that a shipment is delayed is useful; knowing how that delay will affect downstream production, customer commitments, and inventory levels is far more valuable. Track and trace capabilities, when paired with analytics and decision intelligence, help companies shift from reactive…