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April 26, 2021

This Week In Supply Chain Now: April 26th – 30th

It’s time for Supply Chain Now! We’re looking back on the latest episodes, interviews, conversations, and livestreams from this week right here. On Monday, we released 2 new episodes! In this episode of Digital Transformers, powered by Supply Chain Now, hosts Kevin L. Jackson and Kelly Barner welcome Gary Storr and April Harrison with Trust Your Supplier to the podcast to discuss supplier management using blockchain. On This Week in Business History, guest host Nick Roemer with Cibus21 walks us through the history of the COP: the conference of parties, as well as key milestones in actions to address sustainability. On Tuesday, we released 2 new episodes! On this episode of Supply Chain Now, Bobby Holland, Freight Data Solutions team at U.S. Bank and Drew Wilkerson, head of XPO’s transportation group in North America, share the results of the Q1 2021 report with Greg White and Scott Luton, interpreting what they may mean for the economy and the shipping industry in the short and longer term. On TECHquila Sunrise, we looked back on a Classic episode where host Greg White shared the ins and outs of what it takes to get into supply chain tech. On Wednesday, Charles Redding, CEO…
supply chain podcasts
October 1, 2024

Why Invest in Supply Chain Podcasts?

Today, podcasts rival streaming television programming in terms of the number and variety of offerings. Perhaps that’s because podcasts are the ideal vehicle for businesses to deliver thought leadership and expand brand visibility. Professionally produced and informative supply chain podcasts provide companies and industry experts a way to engage with targeted audiences and build credibility and trust with customers and business stakeholders. Podcasts Represent a Growing Trend in a Dynamic Media Landscape “Podcasting is no longer a niche medium,” according to Statista, which said nearly 70 million people in the United States listened to podcasts in 2023. The audience for podcasts is expected to continue to grow and is forecast to reach 110 million listeners by 2029. And there’s room for more supply chain-focused businesses to invest in supply chain podcasts to share their messaging and build brand authority. Three Reasons Businesses Invest in Supply Chain Podcasts “Podcasts are often viewed as a relatively easy way for anyone to tell a story. But actually getting an audience for that storytelling is more difficult, and podcast producers use several means to grow and connect with their audiences. Most of the top-ranked podcasts studied are available on four major listing sites –…