Neeraj Shah

Today, podcasts rival streaming television programming in terms of the number and variety of offerings. Perhaps that’s because podcasts are the ideal vehicle for businesses to deliver thought leadership and expand brand visibility. Professionally produced and informative supply chain podcasts provide companies and industry experts a way to engage with targeted audiences and build credibility and trust with customers and business stakeholders. Podcasts Represent a Growing Trend in a Dynamic Media Landscape “Podcasting is no longer a niche medium,” according to Statista, which said nearly 70 million people in the United States listened to podcasts in 2023. The audience for podcasts is expected to continue to grow and is forecast to reach 110 million listeners by 2029. And there’s room for more supply chain-focused businesses to invest in supply chain podcasts to share their messaging and build brand authority. Three Reasons Businesses Invest in Supply Chain Podcasts “Podcasts are often viewed as a relatively easy way for anyone to tell a story. But actually getting an audience for that storytelling is more difficult, and podcast producers use several means to grow and connect with their audiences. Most of the top-ranked podcasts studied are available on four major listing sites –…

What’s been happening at Supply Chain Now? This week, our program hosts welcomed many special guests this week to talk about startup growth, manufacturing, procurement, and, of course, supply chain! Check out the latest interviews, conversations, and podcast episodes right here! On Monday, we released 2 new episodes! In this episode of Dial P for Procurement, hosts Kelly Barner, Scott Luton, and Kim Winter welcome special guest Sam Achampong to talk about why it’s absolutely crucial for procurement to be aligned with your overall business strategy. On This Week in Business History, host Scott Luton delves into the story of Dr. Lillian Gilbreth, whom many refer to as “the Mother of Modern Management” and “America’s First Lady of Engineering”. On Tuesday, we released 2 new episodes! On this episode of Supply Chain Now, Lora Cecere, Founder of Supply Chain Insights, sat down with Scott Luton and Greg White to discuss COVID-19’s impact on software development, chip shortages, supply chain performance metrics, and more! On TECHquila Sunrise, host Greg White welcomed Jack Freeman of PeakSpan Capital to hear his path from startup to the investor seat, including what he’s learned, what he’s still learning and some new areas that he’s getting…