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June 5, 2026
When Safety Technologies Backfire and How Managers Can Prevent It
Brought to you in partnership with the Journal of Business Logistics Companies are investing heavily in safety technology. Trucking fleets now rely on cameras, collision warnings, lane alerts, adaptive cruise control, and automated braking to reduce crashes and protect drivers. That investment assumes a straightforward outcome. More technology should lead to safer behavior. It does not always work that way. Research in the Journal of Business Logistics shows that the same technologies designed to improve safety can also undermine it. The difference comes down to how drivers experience the tools and how managers use them. The problem is not the system. It is the interaction around it. How safety technology fails in practice The study points to two common patterns that show up across fleets. The first is avoidance. Some drivers ignore or disable alerts. They cover inward-facing cameras or override automated features. This behavior shows up when the system feels intrusive or disconnected from real driving conditions. Frequent warnings and false alarms create frustration. Experienced drivers, in particular, may feel the technology challenges their judgment rather than supports it. When that happens, drivers do not adapt to the system. They route around it. The second pattern is…
April 9, 2021
This Week In Supply Chain Now: April 5th – 9th
It’s been a great week here at Supply Chain Now! Stay in the loop with all our latest conversations right here. We kicked off the week on Monday with 3 new episodes! In this episode, Greg White and Scott Luton welcomed Logan Ensign with Alloy and Katlyn Davis with Valvoline to Supply Chain Now to discuss how sales and supply chain can work together for retail success. On This Week in Business History, host Scott W. Luton interviewed an entertainment industry trailblazer: Ellen Snortland. In this wide-ranging, fascinating discussion, Ellen shares her incredible journey from helping her family survive a horrible, life-changing flood in South Dakota t0 forming the first all-female theater company in Santa Barbara, California – – and beyond! On Supply Chain Now en Espanol, hosts Enrique Alvarez and Demo Pérez welcomed Juan Carlos Croston, president of the Caribbean Shipping Association, to the podcast. On Tuesday, we released 2 new episodes. TEK TOK Digital Supply Chain Podcast released a replay of its latest livestream in which hosts Karin Bursa and Scott Luton welcomed Mallery Dosdall with Red Wing Shoe Co. to learn how S&OP can make an enormous impact on business. On TECHquila Sunrise, host Greg White discusses…