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Jill O’Dell

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AI
September 25, 2025

The 3 Critical Questions Enterprise Shippers Ask Me About AI

Special Guest Blog Post written by Matt McKinney, Co-Founder and CEO of Loop   I spend most of my time with supply chain and innovation leaders at major enterprises who are sitting on significant AI budgets but struggling to show measurable business impact in an increasingly complex and volatile supply chain environment.   These conversations have evolved dramatically. A year ago, executives were asking basic questions about AI feasibility. Today, the questions have shifted to strategic implementation at enterprise scale.   Based on hundreds of these discussions, three questions consistently emerge that separate companies making transformational progress from those stuck in pilot purgatory.   How do we move from AI experiments to enterprise-scale impact?   Most organizations have yet to see organization-wide, bottom-line impact from AI use. This is the strategic challenge keeping C-suite leaders awake at night.   The problem isn’t the technology. It’s the application of the technology. Too many enterprises are trying to treat AI like a magic wand they can bolt onto existing systems. But garbage in, garbage out. If your underlying data is fragmented and inconsistent, AI won’t solve your problems; in fact they’ll get worse.   At its core, anything automated is powered by…
supply chain sustainability
July 2, 2024

Guide to Sustainability in Logistics: Implementing Eco-Friendly Practices

The logistics and transport sector contributes about 24% of global CO2 emissions. Considering the push for supply chain sustainability across different sectors, the need for lower emissions has been heating up in recent years. With roughly a quarter of the world’s emissions tied to logistics, this industry will possibly be the final frontier to tackle regarding sustainability. While different strategies can be leveraged to reduce the impact of logistics operations on the environment, integrating eco-friendly practices and reducing Scope 3 emissions are some of the most pressing initiatives at hand. This article serves as a guide that will provide actionable steps for companies to embrace innovative solutions and navigate the transition toward a greener future. Scope 3: Understanding Supply Chain Emissions Modern supply chain management outsources different parts of the operation to leverage the expertise of different suppliers and stakeholders. Logistics operations are usually outsourced to third-party providers, and exercising control over their operations and monitoring their sustainability practices and emissions can be challenging. Here’s the harsh reality: no matter how well an organization manages to reduce Scope 1 and 2 emissions, the unaddressed Scope 3 emissions can bring the entire process to a screeching halt. This is especially true…