Olivier Dafawe

Special Guest Blog Post written by Chris Cunnane with InterSystems   In a world defined by rapid market shifts, volatile supply chains, and unpredictable customer behavior, traditional forecasting methods often fall short. Relying primarily on historical data is no longer enough. To stay competitive, organizations are increasingly turning to demand sensing and forecasting, an approach that blends real-time data, advanced analytics, and AI to anticipate demand more accurately and respond faster to change. This shift is not limited to retail or manufacturing. Demand sensing is transforming how organizations across industries plan operations, allocate resources, and improve service levels. Below, we explore key industry use cases where demand sensing is delivering measurable value, and why businesses should care.   Why Demand Sensing Matters Demand sensing moves beyond static historical trends. It incorporates current, high-velocity data signals such as sales transactions, weather patterns, logistics feeds, economic indicators, and even social sentiment to generate short-term demand forecasts that reflect real-world conditions. The benefit is clear. Organizations gain better visibility and responsiveness across procurement, production, inventory, and distribution. Instead of reacting to outdated forecasts, they can make timely decisions that reduce costs, prevent stockouts, and improve customer satisfaction. FMCG, CPG, Retail, & E-Commerce Fast-moving…

Another busy week full of new episodes and livestreams at Supply Chain Now! If you missed an episode, get a quick summary and listen here. On Monday, our very own Clay “The Dawg” Phillips gives some insight on his job at Supply Chain Now. Supply Chain Now · “Recent Key Takeaways with Clay “The Dawg” Phillips”   On Tuesday, Scott & Greg welcomed Shannon Vaillancourt with RateLinx and Tim Judge with Agillitics to the show to share about optimizing supply chain decision making.   Supply Chain Now · “Optimizing Decision-Making in Supply Chain in 2020 & Beyond”   On Wednesday, we published this week’s Supply Chain Buzz, complete with the Retail Rundown and with special guest Chris Lingamfelter with 6 River Systems.   Supply Chain Now · “The Supply Chain Buzz for August 31st: The Retail Rundown & Chris Lingamfelter”   On Thursday, Scott and Greg welcomed co-host Paul Noble with Verusen to the show and featured Scott Armstrong with CONA Services LLC as their special guest.   Supply Chain Now · ” A View from the CFO’s Office: Scott Armstrong with CONA Services LLC”   And we wrapped up the week with Greg’s TECHquila Sunrise as he gives some…