Anthony Ceritelli

Special Guest Blog Post written by Chris Cunnane with InterSystems   In a world defined by rapid market shifts, volatile supply chains, and unpredictable customer behavior, traditional forecasting methods often fall short. Relying primarily on historical data is no longer enough. To stay competitive, organizations are increasingly turning to demand sensing and forecasting, an approach that blends real-time data, advanced analytics, and AI to anticipate demand more accurately and respond faster to change. This shift is not limited to retail or manufacturing. Demand sensing is transforming how organizations across industries plan operations, allocate resources, and improve service levels. Below, we explore key industry use cases where demand sensing is delivering measurable value, and why businesses should care.   Why Demand Sensing Matters Demand sensing moves beyond static historical trends. It incorporates current, high-velocity data signals such as sales transactions, weather patterns, logistics feeds, economic indicators, and even social sentiment to generate short-term demand forecasts that reflect real-world conditions. The benefit is clear. Organizations gain better visibility and responsiveness across procurement, production, inventory, and distribution. Instead of reacting to outdated forecasts, they can make timely decisions that reduce costs, prevent stockouts, and improve customer satisfaction. FMCG, CPG, Retail, & E-Commerce Fast-moving…

As the supply chain industry continues to face profound transformation, staying updated on the latest trends, innovations, and best practices in the space is crucial. With over 464 million podcast listeners worldwide, podcasts have become an invaluable resource for professionals seeking insights and inspiration. The wonderful world of the web means you can find a podcast in any niche, but how do you separate the wheat from the chaff when it comes to quality supply chain podcasts? To help you get there, we’ve curated a round-up of the top ten must-listen supply chain podcasts that will keep you informed and entertained. 1. Supply Chain Now Where to Listen: https://supplychainnow.com/program/supply-chain-now/ Hosts: Scott Luton and various industry experts. Best for: The go-to resource for insights into global supply chain performance. Featured in the Apple Podcasts business leadership charts in over 60 countries, Supply Chain Now is a renowned podcast for its extensive coverage of supply chain topics, including insights from industry leaders and experts. Hosted by Scott Luton and his team of industry-veteran co-hosts from brands like Amazon, P&G, and Nordstrom, the podcast delves into everything from logistics and transportation to technology and innovation. With a history of high-quality content and engaging…