Alicia Washkevich

At the 2025 Gartner Supply Chain Planning Summit in Denver, Scott Luton met with John Lash, who leads strategy and vision at e2open, a WiseTech Global Group company. E2open is a global platform powering the entire lifecycle of making, moving, and selling goods, with capabilities spanning planning, logistics, global trade, supply management, and procurement. The platform is designed not just for enterprise visibility but for true end-to-end coordination across extended supply chain ecosystems. Lash emphasized that disruptions rarely originate within a company’s four walls. “Your sub-tiers are where most of the risk lives,” he explained. “That’s where your day-to-day operations—and your long-term strategy—are truly shaped.” It’s a lesson sharply reinforced during the pandemic, which reminded leaders worldwide that no one does supply chain alone.   Old Challenges Intensified by New Realities When Luton asked about the biggest challenges facing planning teams today, Lash pointed immediately to constraints—supply constraints, manufacturing constraints, and now, the added layer of global trade volatility. Trade policies that once shifted every few years now change weekly, daily, or even hourly. Lash offered a striking example: Brazilian coffee duties jumped from 10% to 50% this summer—before returning to 0%. “How do you plan through that?” he asked.…

  Another great week here at Supply Chain Now! Have you listened to all the episodes? If not, you can check them all out here:   On Monday, Scott and Greg chatted with Tim Dooner with FreightWaves, about working from home and how it will work going forward, brokers and owner-operators, and more!   Supply Chain Now · “What the Truck is Going On: Tim Dooner with FreightWaves”   On Tuesday we were overwhelmed by the passion for supply chain and the positivity of Jamin Alvidrez with Freight Tribe!   Supply Chain Now · “Meet Jamin: Supply Chain Vet Shows How to Unleash Positivity”   On Wednesday we welcomed Supply Chain Now vets Claudia Freed with EALgreen and Chuck Easley with the Georgia Tech Supply Chain and Logistics Institute back to the show to discuss education and the future of supply chain.   Supply Chain Now · “Supply Chain Lessons Learned from Pandemic: Claudia Freed & Chuck Easley”   Scott and Greg were joined by Cathy Morrow-Roberson with Logistics Trends and Insights for the Supply Chain Buzz, discussing the top news in supply chain for this week.   Supply Chain Now · “UPS Rate Changes & More: Supply Chain Buzz…